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Strategic Management in the Hospitality Industry

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ISBN-10: 0131196626

ISBN-13: 9780131196629

Edition: 3rd 2008

Authors: Michael D. Olsen, Joseph J. West, Eliza Ching Yick Tse

List price: $126.80
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Description:

Combining quality research and experience, it discusses key topics such as: environmental scanning, competitive strategies, structure and implementation, and performance. Placing a responsibility on the reader, the book offers a combination of cumulative learning exercises, simulated decision making settings, and a book specific website. This edition clearly discusses the role of strategy in creating firm value and growth and stresses the relationship between leadership theory, strategic thinking and financial management. Discusses strategic management for the hospitality industry based on25 years of research within the industry. Offers material that has been validated in a scientific…    
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Book details

List price: $126.80
Edition: 3rd
Copyright year: 2008
Publisher: Prentice Hall PTR
Publication date: 11/30/2007
Binding: Paperback
Pages: 384
Size: 7.00" wide x 9.25" long x 1.00" tall
Weight: 1.804
Language: English

Leadership, Strategy and the Value Adding Manager
The Coalignment Model
General Concepts in Scanning
Identifying Forces Driving Change
Scanning the Remote Environment
Scanning the Task Environment
Investing in Competitive Methods
Competitive Methods and Industry Performance
Developing, Maintaining and Enhancing Core Competencies
Implementation and Execution of Strategy-Achieving and Managing Coalignment
Leadership: Behavioral Aspects of Strategy