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Microeconomics and Behavior

ISBN-10: 0078021693

ISBN-13: 9780078021695

Edition: 9th 2015

Authors: Robert H. Frank

List price: $209.99
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Description:

Robert Frank’s Microeconomics and Behavior covers the essential topics of microeconomics while exploring the relationship between economic analysis and human behavior. Core analytical tools are embedded in a uniquely diverse collection of examples and applications to illuminate the power and versatility of the economic way of thinking. Students are encouraged to become “Economic Naturalists” who see the mundane details of ordinary existence in a sharp new light.
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Book details

List price: $209.99
Edition: 9th
Copyright year: 2015
Publisher: McGraw-Hill Education
Publication date: 3/1/2014
Binding: Hardcover
Pages: 656
Size: 9.00" wide x 11.25" long x 1.25" tall
Weight: 3.454
Language: English

Robert H. Frank is an economics professor at Cornell's Johnson Graduate School of Management and a regular "Economic View" columnist for the "New York Times", and a Distinguished Senior Fellow at Demos. His books, which have been translated into 22 languages, include "The Winner-Take-All Society" (with Philip Cook), "The Economic Naturalist", "Luxury Fever", "What Price the Moral High Ground?", and "Principles of Economics" (with Ben Bernanke).