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Business A Changing World

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ISBN-10: 0073511668

ISBN-13: 9780073511665

Edition: 6th 2008 (Revised)

Authors: Geoffrey A. Hirt, Linda Ferrell, Linda Ferrell

List price: $128.75
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Description:

Business: A Changing World is the fastest growing introductory business textbook on the market, and for a simple reason. Unlike most brief textbooks on the market, which are trimmed and spliced from much longer works into an approximation of an essentials edition, Ferrell/Hirt/Ferrell is written from the ground up to be brief, lean, and flexible enough to enable you to cover just the topics you want at the level of depth you want, plus it doesn't inherit out-dated examples from a hardback derivative. With market-leading teaching support and the most up to date content available, Business: A Changing World represents the best value available in the brief Introductory Business market. What…    
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Book details

List price: $128.75
Edition: 6th
Copyright year: 2008
Publisher: McGraw-Hill Companies, The
Publication date: 1/8/2007
Binding: Paperback
Pages: 624
Size: 8.00" wide x 9.75" long x 1.00" tall
Weight: 2.442
Language: English

Business in a Changing World
The Dynamics of Business and Economics
The Business Plan
Business Ethics and Social Responsibility
The Legal and Regulatory Environment
Business in a Borderless World
Managing Information Technology and E-Business
Starting and Growing a Business
Options for Organizing Business
Small Business, Entrepreneurship, and Franchising
Managing for Quality and Competitiveness
The Nature of Management
Organization, Teamwork, and Communication
Production and Operations Management
Dimensions of Marketing Strat
Money and the Financi