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Lesikar's Business Communication Connecting in a Digital World

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ISBN-10: 0073403210

ISBN-13: 9780073403212

Edition: 13th 2014

Authors: Kathryn Rentz, Flatley, Paula Lentz

List price: $177.88
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Description:

This 13th edition ofLesikar’s Business Communication: Connecting in a Digital World, by Kathryn Rentz, and Paula Lentz brings the contemporary perspective of two expert teachers to Ray Lesikar's classic textbook. Taking a unique problem-solving approach, it integrates current technologies and trends throughout, while maintaining an emphasis on the fundamentals: careful analysis of the communication problem, development of an audience-focused solution, and clear, correct use of language and visuals. Combined with abundant realistic examples, exercises, and cases, this approach makes Lesikar one of the most pedagogically effective books in the field.
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Book details

List price: $177.88
Edition: 13th
Copyright year: 2014
Publisher: McGraw-Hill Higher Education
Publication date: 2/28/2013
Binding: Hardcover
Pages: 720
Size: 8.50" wide x 11.00" long x 1.25" tall
Weight: 4.070
Language: English

Dr. Kathryn Rentz is an Associate Professor in the English Department at the University of Cincinnati. She taught her first business writing class as a doctoral student at the University of Illinois in the early 1980s and has been teaching workplace writing ever since. She helped establish the University of Cincinnati’s professional writing program and has served as its coordinator. She has also won the English Department’s teaching award, directed the department’s graduate program, and helped direct the composition program. Dr. Rentz’s affiliation with the Association for Business Communication goes back to her beginnings as a business writing teacher. Dr. Rentz was…