Managerial Economics with Student CD

Name: Managerial Economics with Student CD
Price: 8.15 USD
Availability: InStock
ISBN: 9780073346564

ISBN-10: 007334656X

ISBN-13: 9780073346564

Edition: 9th 2008 (Revised)

Authors: Christopher R. Thomas, S. Charles Maurice

List price: $164.69

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Book details

List price: $164.69
Edition: 9th
Copyright year: 2008
Publisher: McGraw-Hill Higher Education
Publication date: 3/7/2007
Binding: Hardcover
Size: 8.25" wide x 9.50" long x 1.30" tall
Weight: 3.080
Language: English



Some Preliminaries


Managers, Profits, and Markets


Demand, Supply, and Market Equilibrium


Marginal Analysis for Optimal Decisions


Basic Estimation Techniques


Demand Analysis


Theory of Consumer Behavior


Elasticity and Demand


Demand Estimation and Forecasting


Online Topic 1: Estimating and Forecasting Industry Demand for Price-Taking Firms


Production and Cost Analysis


Production and Cost in the Short Run


Production and Cost in the Long Run


Production and Cost Estimation


Online Topic 2: Linear Programming


Profit-Maximization in Various Market Structures


Managerial Decisions in Competitive Markets


Managerial Decisions for Firms with Market Power


Strategic Decision Making in Oligopoly Markets


Advanced Managerial Decision Making


Advanced Pricing Techniques


Decisions Under Risk and Uncertainty


Government Regulation of Business


Online Topic 3: The Investment Decision


Appendix: Statistical Tables


Answers to Technical Problems


Index