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MP-Strategic Management with Premium Content Card and BW Subscription

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ISBN-10: 0073260738

ISBN-13: 9780073260730

Edition: 10th 2007 (Revised)

Authors: John Pearce, Richard Robinson

List price: $167.50
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Book details

List price: $167.50
Edition: 10th
Copyright year: 2007
Publisher: McGraw-Hill Higher Education
Publication date: 12/30/2005
Binding: Mixed Media
Size: 8.00" wide x 10.00" long x 1.50" tall
Weight: 4.290
Language: English

John Pearce is a staff psychologist at the Alberta Children's Hospital and an adjunct associate professor with the Program in Clinical Psychology at the University of Calgary.

Overview of Strategic Management
Strategic Management
Strategy Formulation
Defining the Company's Mission and Social Responsibility
Corporate Social Responsibility and Business Ethics
The External Environment
The Global Environment
Internal Analysis
Long-Term Objectives and Strategies
Strategic Analysis and Choice in Single- or Dominant-Product Businesses: Building Sustainable Competitive Advantages
Strategic Analysis and Choice in the Multibusiness Company: Rationalizing Diversification and Building Shareholder Value
Strategy Implementation, Control, and Innovation
Implementing Strategy: Objectives, Tactics, Outsourcing, Policies, and Rewards
Structuring an Effective Organization
Organizational Leadership and Culture
Strategic Control, Innovation, and Entrepreneurship
Cases Guide to Strategic Management Analysis
BusinessWeek Case
Comprehensive Cases
Case Index
Subject Index
Table of Contents provided by Publisher. All Rights Reserved.