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E-Process Edge Creating Customer Value and Business Wealth in the Internet

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ISBN-10: 0072126264

ISBN-13: 9780072126266

Edition: 2001

Authors: Peter G. W. Keen

List price: $29.99
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Companies are jumping on the e-commerce bandwagon but struggling to achieve profitability. This volume offers practical advice on automating business processes to compete in today's changing e-commerce environment.
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Book details

List price: $29.99
Copyright year: 2001
Publisher: McGraw-Hill Osborne
Publication date: 6/16/2000
Binding: Hardcover
Pages: 300
Size: 6.25" wide x 9.25" long x 1.00" tall
Weight: 1.342
Language: English

Acknowledgmentsp. x
Introductionp. xiii
Defining the eProcess Edgep. 1
From Internet Innovation to eProcess Executionp. 3
The eProcess Strategyp. 5
The eProcess Advantagep. 10
Process Blindnessp. 13
The New Economy Is Not New Any Morep. 17
A Sample eProcess Businessp. 18
eProcess Issuesp. 26
The Economics of an eCommerce Companyp. 26
Why Process Mattersp. 33
What Exactly Is eCommerce?p. 34
What Are the Rules for the eCommerce Economy?p. 35
How Much Does eCommerce Matter to Businesses?p. 41
What Are the Keys to eCommerce Business Success?p. 43
What About the Costs and Payoffs?p. 46
How Does a Company Decide on What Marketspace It Should Target?p. 47
What Executive and Policy Decisions Do Managers Need to Make?p. 49
Are the Answers to All These Questions Different for a Startup Company and an Established Company?p. 49
eProcess as a Core Competencep. 50
Redefining "Process" for the Internet Erap. 59
Process Historyp. 60
Processes in eCommercep. 63
eProcess: Prioritization, Coordination, and Sourcingp. 78
Capability Sourcing Optionsp. 81
eProcess Is Redefining New Processes and Organizational Performancep. 86
The Relationship Imperativep. 87
Value Networks: Targeting eCommerce Relationshipsp. 89
From EDI to Value Networkp. 92
The Relationship Web in a Value Networkp. 96
Target Relationshipsp. 102
Value Networks: A Basis for Organizing and Competingp. 105
The Basic Company Model Utilizing Value Networksp. 106
Defining Relationships: Touch and Texturep. 111
The Challenge of Online Relationshipsp. 112
Relationships: Establishing Context Through Personalizing Contentp. 114
Texture and Touch: Creating an Environment for Relationshipsp. 116
Relationship Types: Configurations of Texture and Touchp. 118
The Relationship Infrastructurep. 129
Texture and Touch: Determine the Type of Relationshipp. 134
Valuing and Sourcing eProcess Capabilitiesp. 137
eProcess Capability Matrixp. 138
Classify Capabilityp. 142
Operational Sourcingp. 155
A Portfolio of Capabilitiesp. 158
Assess eProcess Capabilitiesp. 161
Delivering eProcess Resultsp. 167
Embedding Business Rules in Softwarep. 169
A Brief Academic Exercisep. 170
Recurrence: The Value of Embedding Rules in Softwarep. 176
Electronic Process Sourcingp. 179
Guidelines for Embedding Rulesp. 184
Embed Rules: Create the Relationship Through Softwarep. 193
Out-Tasking and In-Sourcingp. 195
Clearing Out-Tasking Hurdlesp. 197
Leveraging Value Network Assetsp. 198
Out-Tasking Capabilities: Raising Efficiency and Operationsp. 206
In-Sourcing: Building Identity and Priority Assetsp. 211
In-Sourcing Relationship and Development Capabilitiesp. 212
The "Net" Effect: What an eProcess-Enabled Process Looks Likep. 217
The Out-Tasking and In-Sourcing Agendap. 222
Be Exceptional: People Plus Process Plus Technologyp. 225
What Does It Mean to Be Exceptional?p. 226
The Technology Side of Exceptional eProcessp. 234
Conclusion: Designing the Customer Experiencep. 235
Managing an eCommerce Businessp. 237
Managing Business and Technologyp. 238
Managing a Networked Businessp. 240
Integrating the Businessp. 248
Managing Across Channels: Channel Harmonizationp. 258
An eProcess Executive Agendap. 265
Conclusionp. 269
Notesp. 277
Bibliographyp. 285
Indexp. 289
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