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Dubai & Co. : Global Strategies for Doing Business in the Gulf States

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ISBN-10: 0071494138

ISBN-13: 9780071494137

Edition: 2008

Authors: Aamir A. Rehman

List price: $42.00
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Why Dubai? It's been called the fastest-growing city on earth-a hub for the Gulf region experiencing unprecedented growth in energy, financial services, consumer goods, hospitality, retail, real estate, technology, shipping, and countless other industries. According to global strategist and advisor to Fortune 500 companies Aamir A. Rehman, no truly global firm can afford to ignore the booming Gulf region. The key, however, is to approach the region with savvy strategies for managing risks and drawbacks, while crafting business models designed for this unique market. Welcome to "Dubai & Co," This up-close, in-depth guide will help you to: Deepen your understanding of a region of critical…    
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Book details

List price: $42.00
Copyright year: 2008
Publisher: McGraw-Hill Education
Publication date: 12/10/2007
Binding: Hardcover
Pages: 288
Size: 6.30" wide x 9.30" long x 1.00" tall
Weight: 1.408
Language: English

Acknowledgments
Introduction: Introducing Dubai & Co.
Understanding the Opportunity
Lines in the Sand: The GCC in the Broader Middle East
Think Again: Addressing Misconceptions about the GCC
Here to Stay: GCC Market Attractiveness and Risks
Silicon from Sand: Essential Background on the GCC
Developing Corporate Strategies
A Piece of the Action: Strategies for Entering the GCC Market
Making Your Pitch: Marketing to GCC Buyers
Building Your Team: Human Capital Strategies for the GCC
Capable Capital: The GCC as a Source of Capital
Getting Things Done: Operations Strategy and the GCC
Enabled Organization: Setting Up for Success
Conclusion: The GCC at Global Headquarters
Bringing It Home: Fostering GCC Awareness in the Head Office
Notes
Index