Innovation Power Plays How the World's Hottest Change Agents Reach the Top of Their Game

ISBN-10: 0071486313

ISBN-13: 9780071486316

Edition: 2008

Authors: McGraw-Hill Staff, BusinessWeek Staff

List price: $16.95 Buy it from $3.00
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Learn the Plays Make Your Move *Fire up the engine of your company's vision like Norbert Reithofer did at BMW *Cut through a tired routine the way Jody Thompson and Cali Ressler have at Best Buy *Follow Bernard Arnult's example at Louis Vuitton to put your customer satisfaction in the bag * Focus on a new business plan with Antonio M. Perez at Kodak And get in the game with the Monday Morning strategies and inside plays of the world's top business champions.
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Book details

List price: $16.95
Copyright year: 2008
Publisher: McGraw-Hill Companies, The
Publication date: 1/22/2008
Binding: Paperback
Pages: 192
Size: 5.25" wide x 8.50" long x 0.50" tall
Weight: 0.440
Language: English

Kodak's Moment of Truth
No Schedules, No Meetings, No Joke at Best Buy
The Soul of a New Microsoft
JPMorgan's Grand Design
BMW's Dream Factory
The Vuitton Money Machine
A Sea Change in Software at SAP
Why Kraft Is on a Crash Diet
Repositioning Any Brand with Pop Culture
Trends: Speed Demons
Viewpoint: Five Common Mistakes in Innovation
Viewpoint: Making Online Pay
Viewpoint: HP's Cultural Revolution
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