Be Unreasonable The Unconventional Way to Extraordinary Business Results

Name: Be Unreasonable The Unconventional Way to Extraordinary Business Results
Price: 4.64 USD
Availability: InStock
ISBN: 9780071481632

ISBN-10: 007148163X

ISBN-13: 9780071481632

Edition: 2007

Authors: Paul Lemberg

List price: $24.95

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Description:

Lemberg's clients have achieved dramatic results in their organizations, from reducing costs by $90 million to increasing revenue by 200 percent, by adopting unreasonable business principles Aggressive e-mail campaign to a list of more than 1 million Features real-world examples from Lemberg's clients, including Accenture, Adobe, Cisco, IBM, Goldman Sachs, and JP Morgan Chase

Book details

List price: $24.95
Copyright year: 2007
Publisher: McGraw-Hill Companies, The
Publication date: 4/25/2007
Binding: Hardcover
Pages: 240
Size: 6.50" wide x 9.50" long x 1.00" tall
Weight: 1.100
Language: English

Paul Lemberg, "The Unreasonable Consultant," is Chief Business Accelerator and CEO of Quantum Growth Consulting. He has worked with Accenture, Adobe, American Skandia, Cisco, Goldman Sachs, IBM, LexisNexis, OpenText, and SAIC, as well as thousands of fast-growth entrepreneurial companies. His newsletter, Extraordinary Results, is read by more than 20,000 subscribers.Visit his Web site at paullemberg.com.



Acknowledgments


Introduction


An Unreasonable Manifesto


Being Unreasonable


Unreasonable Strategy


Unreasonable Thinking


Unreasonable Tactics


Unreasonable Execution


Epilogue


Unreasonable Summarized


Unreasonable Questions and Answers


Index