What the Best MBAs Know How to Apply the Greatest Ideas Taught in the Best Business Schools

ISBN-10: 0071422757

ISBN-13: 9780071422758

Edition: 2005

Authors: Peter Navarro

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Organised according to the subject matter of the MBA core curriculum, this volume features contributions from educators at Harvard, Chicago, Stanford & elsewhere, & presents the key ideas essential to the mastery of any MBA programme.
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Book details

List price: $36.00
Copyright year: 2005
Publisher: McGraw-Hill Education
Publication date: 3/17/2005
Binding: Hardcover
Pages: 352
Size: 7.75" wide x 9.50" long x 1.25" tall
Weight: 1.782
Language: English

The big MBA picture
Who should read this book?
The big picture - an overview of the MBA curriculum
The strategic and tactical MBA
Management strategy - five steps to successful strategic analysis
Macroeconomics and the well-timed business strategy
The functional MBA
Strategic marketing - delivering customer value
Operations and supply chain management - getting the stuff out the door
Financial accounting - "doing the numbers" for investors, regulators and other external users
Managerial accounting - "doing the numbers" for internal decision making and control
Corporate finance - the big questions and key concepts
The organizational and leadership MBA
Organizational behavior - the power of people and leadership
The MBA toolbox
Statistics, decision analysis, and modeling - how the numbers help us manage
Managerial economics - microeconomics for managers
Concluding thoughts
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