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Methods of Research in Social Psychology

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ISBN-10: 0070024669

ISBN-13: 9780070024663

Edition: 2nd 1990

Authors: Elliot Aronson, Phoebe C. Ellsworth, J. Merrill Carlsmith, Marti Hope Gonzalez

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Description:

Here is a detailed guide for students who will design and implement their own independent research. It examines the complete process of experimentation: asking the right question and translating it into a workable design, setting the stage for data collection, designing dependent variable measures, avoiding bias, conducting the post-experimental interview, and writing up the results. Although the approach of the book is primarily practical, it also confronts substantive issues such as ethics, design, validity, and measurement.
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Book details

Edition: 2nd
Copyright year: 1990
Publisher: McGraw-Hill Higher Education
Binding: Cloth Text 
Pages: 376
Size: 7.00" wide x 9.75" long x 0.75" tall
Weight: 1.584
Language: English