I Want That! How We All Became Shoppers
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Description: Shopping has a lot in common with sex. Just about everybody does it. Some people brag about how well they do it. Some keep it a secret. And both provide ample opportunities to make foolish choices. Choosing and using objects is a primal human activity, and I Want That! is nothing less than a portrait of humanity as the species that shops. It explores the history of acquisition -- finding, choosing, spending -- from our amber-coveting Neolithic forebears to Renaissance nobles who outfitted themselves for power to twenty-first-century bargain hunters looking for a good buy on eBay. I Want That! explores the minds of shoppers in the quest to nourish and feed fantasies, to define individuality, to provide for family, and to satisfy the needs for celebration, power, and choice -- all of which lead us to malls, boutiques, websites, and superstores.
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All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.
List price: $14.95
Publisher: HarperCollins Publishers
Publication date: 10/14/2003
Size: 5.25" wide x 8.00" long x 0.75" tall
|Introduction: What Makes People Shop?|
|Power: Why We Want Objects and How They Change Us|
|Responsibility: Why Women Take Shopping Seriously|
|Discovery: In the Market Among Strangers|
|Self-Expression: The Blossoming of the Buyosphere|
|Insecurity: Fashion and the Quest For a Great Buy|
|Attention: Sellers, Buyers, and the Worlds They Make|
|Belonging: Taste, Lifestyle, and Buying to Fit In|
|Celebration: Spending Christmas with Family|
|Convenience: Efficiency, Branding, and the Tangled Lives of Shoppers|
|Afterword: The Future of Shopping|
|Note on Sources and Further Reading|