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Taken for a Ride How Daimler-Benz Drove off with Chrysler

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ISBN-10: 0060934484

ISBN-13: 9780060934484

Edition: 2001

Authors: Bill Vlasic, Bradley A. Stertz

List price: $16.99
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Here is the book that exposed the Daimler-Chrysler "merger of equals" as a bold German takeover of an industrial icon. Taken for a Ride reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade -- and in a new epilogue chart its chaotic aftermath.
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Book details

List price: $16.99
Copyright year: 2001
Publisher: HarperCollins Publishers
Publication date: 6/19/2001
Binding: Paperback
Pages: 432
Size: 5.35" wide x 8.00" long x 1.00" tall
Weight: 0.792
Language: English