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Managing Public Relations

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ISBN-10: 0030583373

ISBN-13: 9780030583377

Edition: 1984

Authors: James E. Grunig, Todd Hunt

List price: $277.95
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Unifies social science research and management theory with public relations techniques to provide a solid theoretical foundation. Covers the management as well as the techniques of public relations, emphasising decision-making and evaluation.
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Book details

List price: $277.95
Copyright year: 1984
Publisher: Harcourt College Publishers
Publication date: 1/2/1984
Binding: Digital, Other 
Pages: 576
Size: 7.75" wide x 9.50" long x 0.75" tall
Weight: 2.332
Language: English

University of Maryland, USA