Inside Real Innovation How The Right Approach Can Move Ideas From R&D To Market - And Get The Economy Moving

Name: Inside Real Innovation How The Right Approach Can Move Ideas From R&D To Market - And Get The Economy Moving
Price: 4.64 USD
Availability: InStock
ISBN: 9789814327985

ISBN-10: 9814327980

ISBN-13: 9789814327985

Edition: 2010

Authors: Eugene Fitzgerald, Andreas Wankerl, Carl Schramm

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Description:

This breakthrough book gives a ground-floor view of the innovation process, showing how fundamental innovators really work. Then, it connects that knowledge to the bigger picture, explaining why the "innovation system" in the United States is failing to work as it once did, and what all parties can do to build a better system for the future. Inside Real Innovation is written by distinguished practicing innovators. They debunk the concept of innovation as a linear process, from research to development to product in the market. They present a simple model for understanding it as a highly iterative process, in which you cycle repeatedly through many factors in the areas of Technology, Market…

Book details

List price: $29.95
Copyright year: 2010
Publisher: World Scientific Publishing Co Pte Ltd
Publication date: 11/3/2010
Binding: Hardcover
Pages: 248
Size: 6.25" wide x 9.00" long x 0.75" tall
Weight: 1.144
Language: English



Preface



The Innovation Crisis



Inside Real Innovation


A New Model of the Innovation Process: The Three Basic Elements


The Iterative Process


Two Hypothetical Cases


A Diagrammatic View



One Person, One Iteration at a Time


A Closer Look at How the Thinking Works


Teams and Environments



Characteristics of Fundamental Innovation


The Time-to-Market Delay


People and Roles


The Ecosystem



The Story of a Fundamental Innovation


Gene Fitzgerald's Story: Strained Silicon Electronics



The American Innovation System


Early US Innovation: The 'Frontier'


Phases of the Modern US Innovation System: National Focus on Science and Technology, Circa 1930-1950


'Innovation without Competition' in the Age of 'Bureaucratic Capitalism', Circa 1950-1980


'Innovation Absorption' in the Rise of 'Entrepreneurial Capitalism', Circa 1980-2000


The Breakdown of the US Innovation System, Circa 2000-Present



Building a New Innovation System: The Free Market Side


The Free Market Side: Macro-Requirements


The Individual Innovator


The Free Market Investor


The Corporation



Building a New Innovation System: The Research and Education Side


Universities: The Research Mission


Universities: The Education Mission


The Role of Government