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Layout

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ISBN-10: 2940373345

ISBN-13: 9782940373345

Edition: 2005

Authors: Gavin Ambrose, Paul Harris

List price: $32.95
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The second title in the 'Basics Design' series, 'Layout' addresses the practical and aesthetic considerations of the job in hand such as where and how the content will be viewed, regardless of whether the final format is a magazine, website, television graphic or bottle of bubble bath.
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Book details

List price: $32.95
Copyright year: 2005
Publisher: Bloomsbury Publishing Plc
Publication date: 5/1/2005
Binding: Paperback
Pages: 176
Size: 6.25" wide x 8.75" long x 0.75" tall
Weight: 1.100
Language: English

Gavin Ambrose is an author, educator and practising graphic designer whose client base includes the art sector, galleries, publishers and advertising agencies. He has written and designed numberous books on graphic design, branding and packaging.He currently teaches the Graphic Design BA at the University of Brighton.

Introduction
How to get the most out of this book
The Basics
Imposition
Working with pages
The golden section
The symmetrical grid
Symmetrical variations
The symmetrical column-based grid
The symmetrical module-based grid
Asymmetrical grids
Using multiple grids
Developing the grid
The Grid
The baseline grid
Cross-alignment
Images
Elements on a Page
Alignment
Hyphenation and justification
Hierarchy
Arrangement
Form and Function
Dividing the book
Appropriation
Reinvention
Exquisite corpse
Binding
Layout in Use
Scale
Indexing
Orientation
Dividing the page
Structure / unstructure
Paper engineering
Passe partout
Juxtaposition
Breaking the Rules
Working without a grid
Glossary
Conclusion
Acknowledgements
Contacts