Fundamentals of Sport Marketing, 3rd Edition

Name: Fundamentals of Sport Marketing, 3rd Edition
Price: 5.7 USD
Availability: InStock
ISBN: 9781885693785

ISBN-10: 1885693788

ISBN-13: 9781885693785

Edition: 2007

Authors: Brenda G. Pitts, David K. Stotlar

List price: $72.00

30 day, 100% satisfaction guarantee!

Marketplace

3 new & used from $5.70

what's this?

Rush Rewards U
Members Receive:

You have reached 400 XP and carrot coins. That is the daily max!

Description:

This book has become the standard by which other textbooks in the field are measured, and the third edition of this text once again raises that standard. The numerous updates and new material added throughout the book are based on the most up-to-date research and developments that have taken place in sport marketing, sport management, and the sport industry. As a result, "Fundamentals of Sport Marketing" is the most current, contemporary, and indispensable book on sport marketing that is available. To supplement the rich information in the textbook, case studies written about current topics relevant to each chapter have been added to this edition. In addition, the appendices contain…

Book details

List price: $72.00
Copyright year: 2007
Publisher: Fitness Information Technology, Incorporated
Binding: Hardcover
Pages: 417
Size: 8.50" wide x 10.75" long x 1.25" tall
Weight: 3.212
Language: English