Administrative Side of Coaching A Handbook for Applying Business Concepts to Coaching Athletics

ISBN-10: 1885693540

ISBN-13: 9781885693549

Edition: 2004

Authors: Richard Leonard

List price: $39.00
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Description:

Coaches and program administrators make consequential decisions on a daily basis that determine a program's current and future success. Dr. Leonard tailors tools used by the business world's top managers to streamline and strengthen the efforts of coaches and program administrators. With clear descriptions and reader-friendly examples he explains the power, importance, and use of each tool or technique.
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Book details

List price: $39.00
Copyright year: 2004
Publisher: Fitness Information Technology, Incorporated
Binding: Paperback
Pages: 200
Size: 8.25" wide x 10.75" long x 0.75" tall
Weight: 1.364
Language: English

Preface
Management Concepts for Coaches
Planning
Objectives
Introduction
Athletic Program Planning
Summary
Program Plan Outline
Organization
Objectives
Introduction
Personal Organization
Time Management
Office Organization
Filing Systems
Pitch Method
Office Flow
Computers
Program Organization
Complexity, Formulation, Centralization
Power and Authority
Internal Influencers
External Influencers
Summary
Human Resource Management
Objectives
Introduction
Human Systems in Organizations
Staffing Systems
Demand Shift Analysis
Manpower Planning
Recruiting and Selection
Training and Development
Skill Training
Knowledge Training
Attitudinal Training
Evaluations
Compensation and Benefits
Summary
Human Resource Disciplinary Systems
Construction of a Job Description
Job Instruction Training Procedures
Leadership
Objectives
Introduction
Conceptual Definitions
Leadership Commitment to Quality
Leadership Communication-Listening
Ineffectual Listening Habits
Effective Listening Habits
Noverbal Listening
Situational Leadership
Factors of Situational Leadership
Summary
Foundational Leadership Theories
Contemporary Theories of Leadership
Communication Process for Leaders
Control
Objectives
Introduction
Control Defined
Why Practice Managerial Controls?
Types of Controls
The Control Process
Establish Performance Standards
Determine Performance Measurements
Measure Performance
Compare Actual Results With Projected Standards
Feedback
Summary
Internal Program Administration
Budgeting Fundamentals
Objectives
Introduction
Budgeting Defined
Situational Budgeting
Operation and Expense Budgeting
Budgets as Managerial Controls
Summary
Travel Spreadsheets
Objectives
Introduction
Basic Principles of Travel Budgeting
Travel Worksheets
Spreadsheet Summary
Travel Itineraries
Summary
Academic Spreadsheets
Scholarship Spreadsheets
Marketing Concepts
Marketing Fundamentals
Objectives
Introduction
Marketing Defined
Overall Marketing Environment
Athletic Program's Operation and Marketing Mix
Exchanges
Product and Target Markets
Environmental Scanning
Technology Factor
Competition Factor
Nature Factor
Social Factors
Economic Factor
Political/Legal Factor
Marketing Mix: 4 Ps of Marketing
Product/Service/Output/Performance
Pricing
Place/Distribution of Sports Services
Promotion of Sports Services
Customer Behavior and Satisfaction
Problem Recognition
Information Search
Alternative Evaluation
Purchase Decision
Post-Purchase Behavior
Market Segmentation
Summary
Marketing Plan Outline
Athletic Program Promotion and Marketing Communication
Objectives
Introduction
Promotional Tools
Marketing Communication Goals
Advertising
Direct Marketing
Sales Promotion
Personal Selling
Summary
Creative Strategy Outline/Blueprinting
Public Relations in Sports Programs
Objectives
Introduction
Public Relations Defined
Public Relations Campaigns
Situational Analysis
Problem Statement
Goal Statement
Targeted Publics
Tentative Strategies
Statement of Limitation
Management Liaison
Perpetual Public Relations
Inputs/Resources
Processing: Converting Inputs to Outputs
Outputs/Final Product
Feedback/Reverse Communication
Control/Adjustments to the System
Crisis Public Relations
Summary
News Releases
External Program Administration and Other Business Applications
Program Fundraising: A Systematic Approach
Objectives
Introduction
Fundraising Defined
Annual and Capital Fundraising
Fundraising Programs and Activities
Dream Auction (Annual or Capital)
Construction/Brick Dedication (Capital)
Luncheons/Dinners/Award Banquets (Annual/Capital)
Deferred Gifts (Wills and Bequests-Long-Term Fundraising)
Entertainment (Annual)
Product Sales (Annual)
Direct Mail
Other Fundraising Activities (Annual/Capital)
In-Kind Trade
Publications
Phone Campaigns
Summary
Action Outline for a Capital Fundraising Campaign
Fundamentals of Risk Management for Athletic Programs
Objectives
Introduction
Risk Management Defined
Facility and Equipment Risk
Personal Risk
Staff/Player Evaluation System
Contract-Related Risk
Program Purchasing
Team/Personal Travel
Booster Clubs
Summer Camp
Scholarships
External Risk
Summary
Strategic Management and Coaching
Objectives
Introduction
Strategic Management Defined
Formulation of Strategic Management
Five Forces Model
Power of Suppliers
Bargaining Power of Buyers
Substitutes
Rivalry Among Existing Firms and Programs
New Entrants
Generic Building Blocks of Competitive Advantage
Superior Efficiency
Superior Quality
Superior Customer Responsiveness
Superior Innovation
Other Strategic Management Concepts
Groupthink
Contingency Planning
Strategic Groups
Strategic Benchmaking
The Law of Diminishing Returns
Learning Curve and Staff/Athlete Retention
Outsourcing
Summary
Business Ethics and Coaching
Objectives
Introduction
Individual Influences on Ethics
The Four-Step Ethical Decision-Making Process
Business Ethics and Coaching
Development of an Ethics Program
Summary
Appendix
Entrepreneurship and Coaching
Consulting
Instructional Camps
Suggested Readings
About the Author
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