Social Entrepreneur's Playbook Pressure Test, Plan, Launch and Scale Your Social Enterprise

Name: Social Entrepreneur's Playbook Pressure Test, Plan, Launch and Scale Your Social Enterprise
Price: 3.77 USD
Availability: InStock
ISBN: 9781613630327

ISBN-10: 1613630328

ISBN-13: 9781613630327

Edition: 2013 (Expurgated)

Authors: Ian C. MacMillan, James D. Thompson

List price: $16.99

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Available for the First Time: The Complete Social Entrepreneur’s PlaybookCovers all three phases of the start-up to scale-up process, developed with reader feedback from one of the more unusual ebook...experiments of the year” (ThinReads)Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, provide a tough-love approach that significantly increases the likelihood of a successful social enterprise launch in the face of the high-uncertainty conditions typically encountered by social entrepreneurs.MacMillan and Thompson used their own systematic framework to publish The Social Entrepreneur’s Playbook. To test the market, they…

Book details

List price: $16.99
Copyright year: 2013
Publisher: Wharton Digital Press
Publication date: 11/12/2013
Binding: Paperback
Pages: 234
Size: 5.50" wide x 8.50" long x 1.00" tall
Weight: 0.682
Language: English