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| Preface | |
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| Acknowledgments | |
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| Science Sets the Stage | |
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| A Brief History of Natural History Museums | |
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| From Private Collections to Public Institutions: Asserting Control over the Natural World | |
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| An Affair to Remember: Science and Natural History | |
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| A Triad of Purpose: Preservation, Research, and Education | |
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| Natural History: The Way of the Dodo? | |
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| Conclusion | |
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| Natural History and the Nature of Science | |
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| Nature and its History | |
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| Science as a Way of Knowing | |
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| Inquiry and the Myth of the Scientific Method | |
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| Conclusion | |
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| Development and Design | |
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| What's Gonna Work? Teamwork | |
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| Teamwork: The Good, the Bad, and the Ugly | |
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| The Players | |
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| In or Out: Internal Staff | |
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| In or Out: External Partnerships | |
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| The Process | |
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| Conflict | |
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| Conclusion | |
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| Knowing the Audience | |
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| "The Visitor" | |
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| Learning in Informal Environments | |
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| Science in Informal Environments | |
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| Know Your Audience | |
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| Conclusion | |
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| Finding Focus: Ideas, Goals, and Bubbles | |
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| The Big Idea | |
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| Learning and Experience Goals | |
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| Bubble Diagrams | |
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| Conclusion | |
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| Strategies for Encouraging Engagement | |
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| Is it Hands-on, Interactive, or Participatory? | |
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| Hands-on | |
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| Participatory | |
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| Multimedia | |
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| Dioramas | |
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| Design and Logistics | |
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| Conclusion | |
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| Telling a Story: Words to Paper | |
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| Audience, Label Types, and Hierarchy | |
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| Label Writing 101: Initial Considerations | |
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| Label Writing 101: Pencil to Paper | |
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| A Brief Note on the Myth of Dumbing Down | |
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| Conclusion | |
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| Material of the Visual | |
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| Typography | |
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| Typeface | |
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| A Tale of Two Serifs | |
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| Layout | |
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| Images | |
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| Look and Feel | |
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| Production | |
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| Conclusion | |
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| Hammer to Nail: 3D Design | |
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| Tracking, Timing, and Museum Fatigue | |
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| Accessibility | |
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| Moving through the Space | |
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| Lighting | |
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| Objects and Display | |
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| A Note on Organization | |
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| Consideration of Budget | |
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| Conclusion | |
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| If You Build It, Will They Come? After the Opening… | |
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| A Brief Note on Marketing | |
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| Measuring and Maintaining Success | |
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| Creating a Living Exhibition: Educational Programming | |
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| Conclusion | |
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| Final Thoughts: Now Let's Take a Journey, Together | |
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| Notes | |
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| References | |
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| Index | |
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| About the Authors | |