Hybridity The Cultural Logic of Globalization

Name: Hybridity The Cultural Logic of Globalization
Price: 4.6 USD
Availability: InStock
ISBN: 9781592131440

ISBN-10: 1592131441

ISBN-13: 9781592131440

Edition: 2005

Authors: Marwan Kraidy

List price: $30.95

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Description:

Marwan M. Kraidy analyses the ways hybridity, the interaction of people and media from different cultures, has been used throughout history, from the first century AD to today, offering an enlightening look at cultural mixture.

Book details

List price: $30.95
Copyright year: 2005
Publisher: Temple University Press
Publication date: 6/10/2005
Binding: Paperback
Pages: 240
Size: 6.00" wide x 9.00" long x 0.70" tall
Weight: 0.682
Language: English



Preface


Acknowledgments



Cultural Hybridity and International Communication



Scenarios of Global Culture



The Trails and Tales of Hybridity



Corporate Transculturalism



The Cultural and Political Economies of Hybrid Media Texts



Structure, Reception, and Identity: On Arab-Western Dialogism



Hybridity without Guarantees: Toward Critical Transculturalism


Notes


Bibliography