Unfolding the Napkin The Hands-On Method for Solving Complex Problems with Simple Pictures

ISBN-10: 1591843197
ISBN-13: 9781591843191
Edition: 2009
Authors: Dan Roam
List price: $25.00 Buy it from $3.94
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Description: An original workbook companion to the acclaimed business bestseller The Back of the Napkin Dan Roam's The Back of the Napkin, a BusinessWeekbestseller, taught readers the power of brainstorming and communicating with pictures. It presented a new and  More...

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Book details

List price: $25.00
Copyright year: 2009
Publisher: Penguin Publishing Group
Publication date: 12/29/2009
Binding: Paperback
Pages: 320
Size: 8.25" wide x 10.50" long x 0.75" tall
Weight: 1.232
Language: English

An original workbook companion to the acclaimed business bestseller The Back of the Napkin Dan Roam's The Back of the Napkin, a BusinessWeekbestseller, taught readers the power of brainstorming and communicating with pictures. It presented a new and exciting way to solve all kinds of problems-from the boardroom to the sales floor to the cubicle jungle. The companion workbook, Unfolding the Napkin, helps readers put Roam's principles into practice with step-by-step guidelines. It's filled with detailed case studies, guided do-it-yourself exercises, and plenty of blank space for drawing. Roam structured the book as a complete four-day visual-thinking seminar, taking readers step-by-step from "I can't draw" to "Here is the picture I drew that I think will save the world." The workbook teaches readers how to: •Improve their three "built-in" visual problem solving tools. •Apply the four-step visual thinking process (look-see-imagine-show) in any business situation. •Instantly improve their visual imaginations. •Learn how to recognize the type of problem to choose the best visual solution. If The Back of the Napkinwas a guide to fine dining, Unfolding the Napkinis the cookbook that will soon be heavily marked up and dogeared.

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