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Search How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

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ISBN-10: 1591841410

ISBN-13: 9781591841418

Edition: N/A

Authors: John Battelle

List price: $17.00
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Description:

How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture ? "The Wall Street Journal" and "BusinessWeek" Bestseller ? Finalist for the Goldman Sachs/FT Business Book of the Year Award What does the world want? According to John Battelle, a company that answers that question?in all its shades of meaning?can unlock the most intractable riddles of business and arguably of human culture itself. And for the past few years, that's exactly what Google has been doing. But "The Search" offers much more than the inside story of Google's triumph. It's a big- picture book about the past, present, and future of search technology and the enormous impact it's starting to…    
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Book details

List price: $17.00
Publisher: Penguin Group (USA) Incorporated
Publication date: 10/3/2006
Binding: Paperback
Pages: 336
Size: 5.50" wide x 8.50" long x 0.75" tall
Weight: 0.682
Language: English

JOHN BATTELLEis a cofounding editor of Wiredand the founder of The Industry Standard, as well as TheStandard.com. He is currently program chair for the Web 2.0 conference, a columnist for Business 2.0, and the founder, chairman, and publisher of Federated Media Publishing, Inc.