Juice The Creative Fuel That Drives World-Class Inventors

ISBN-10: 1591392888

ISBN-13: 9781591392880

Edition: 2004

Authors: Evan I. Schwartz

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Description:

Revealing the inspiration and creative sources that fire innovative ideas and successful projects, this book rejects conventional myths surrounding innovation as well as proving that the ability to create and invent resides in all of us.
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Book details

List price: $24.95
Copyright year: 2004
Publisher: Harvard Business Review Press
Publication date: 9/1/2004
Binding: Hardcover
Pages: 224
Size: 6.50" wide x 9.50" long x 1.25" tall
Weight: 0.572
Language: English

EVAN I. SCHWARTZ is a former award-winning editor at Business Week and the author of The Last Lone Inventor, named one of the seventy-five best business books of all time by Fortune. The idea for Finding Oz came to him while reading Baum's classic to his daughter at bedtime.

Foreword
Prologue: What Drives Invention?
Creating Possibilities
Pinpointing Problems
Recognizing Patterns
Channeling Chance
Transcending Boundaries
Detecting Barriers
Applying Analogies
Visualizing Results
Embracing Failure
Multiplying Insights
Thinking Systematically
Epilogue: Scaling Up and Out
Notes
Acknowledgments
Index
About the Author
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