Elements of Internet Style The New Rules of Creating Valuable Content for Today's Readers

ISBN-10: 1581154925
ISBN-13: 9781581154924
Edition: 2007
Authors: EEI Press Staff
List price: $24.95 Buy it from $3.00
eBook available
30 day, 100% satisfaction guarantee

If an item you ordered from TextbookRush does not meet your expectations due to an error on our part, simply fill out a return request and then return it by mail within 30 days of ordering it for a full refund of item cost.

Learn more about our returns policy

Description: Learn the rules of today’s tech-driven publishing landscape!The Elements of Internet Styleis the first guide to embrace the new reality of creating content in the electronic age. It is packed with the tools to reach and engage today’s too-busy,  More...

New Starting from $20.12
eBooks Starting from $24.99
Buy
what's this?
Rush Rewards U
Members Receive:
coins
coins
You have reached 400 XP and carrot coins. That is the daily max!

Study Briefs

Limited time offer: Get the first one free! (?)

All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.

Add to cart
Study Briefs
SQL Online content $4.95 $1.99
Add to cart
Study Briefs
MS Excel® 2010 Online content $4.95 $1.99
Add to cart
Study Briefs
MS Word® 2010 Online content $4.95 $1.99
Add to cart
Study Briefs
MS PowerPoint® 2010 Online content $4.95 $1.99

Customers also bought

Loading
Loading
Loading
Loading
Loading
Loading
Loading
Loading
Loading
Loading

Book details

List price: $24.95
Copyright year: 2007
Publisher: Skyhorse Publishing Company, Incorporated
Publication date: 12/26/2007
Binding: Paperback
Pages: 160
Size: 6.00" wide x 9.00" long x 0.50" tall
Weight: 0.660
Language: English

Learn the rules of today’s tech-driven publishing landscape!The Elements of Internet Styleis the first guide to embrace the new reality of creating content in the electronic age. It is packed with the tools to reach and engage today’s too-busy, too-skeptical, too-distractible readers. Read this book, and understand the trend toward greater and greater informality. Then discover the effects of this trend on punctuation and capitalization, new words, usage, the methods for making language decisions when there is no clear authority, as well as the mounting need for built-in accessibility, comprehension aids, and navigation tools in every written document and on every web page. Chapters cover new technologies, new audience expectations, formatting, readability, and flow, and much more.The Elements of Internet Styleis a must-have for everyone who cares about delivering information to readers online, in print, and everywhere else.

Preface: What New Rules?
Acknowledgments
Excerpt from the Foreword to the First Edition
The New Publishing Landscape and Lexicon
Creating Valuable Content: The Internet Influence
Connecting with Tomorrow's Readers, Customers, and Colleagues
Understanding What Web 2.0 Means for Editors and Writers
Listening to People Talk: How Conversational Media Works
Shaping Information for Its Users: The Pursuit of Usefulness
Web Style: Writing, Organizing, Editing
The Rules Used to Matter What Now?
You've Got a Style of Your Own
New Usage: Adventuresome, Troublesome, or Tiresome?
Coda: The Future of the Book
Resources for Continuing Education
Index

×
Free shipping on orders over $35*

*A minimum purchase of $35 is required. Shipping is provided via FedEx SmartPost® and FedEx Express Saver®. Average delivery time is 1 – 5 business days, but is not guaranteed in that timeframe. Also allow 1 - 2 days for processing. Free shipping is eligible only in the continental United States and excludes Hawaii, Alaska and Puerto Rico. FedEx service marks used by permission."Marketplace" orders are not eligible for free or discounted shipping.

Learn more about the TextbookRush Marketplace.

×