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General Aviation Marketing and Management Operating, Marketing, and Managing an FBO

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ISBN-10: 1575243016

ISBN-13: 9781575243016

Edition: 3rd 2009

Authors: C. Daniel Prather

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Description:

This third edition text thoroughly explores the line service functions of an FBO, and retains a marketing focus which enables the student the opportunity to learn more about marketing in the GA industry and be more effective in this area.
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Book details

Edition: 3rd
Copyright year: 2009
Publisher: Krieger Publishing Company
Binding: Hardcover
Pages: 302
Size: 9.00" wide x 11.50" long x 0.75" tall
Weight: 2.354
Language: English