Improve Your Competitive Strategy A Guide for the Healthcare Executive

Name: Improve Your Competitive Strategy A Guide for the Healthcare Executive
Price: 4.64 USD
Availability: InStock
ISBN: 9781567931778

ISBN-10: 1567931774

ISBN-13: 9781567931778

Edition: 2002

Authors: Alan M. Zuckerman

List price: $17.00

30 day, 100% satisfaction guarantee!

Marketplace

3 new & used from $4.64

what's this?

Rush Rewards U
Members Receive:

You have reached 400 XP and carrot coins. That is the daily max!

Description:

Healthcare consultant Zuckerman argues that competitive strategy should be seen as primarily involving the categories of corporate versus product and market strategy, growth versus nongrowth, and organizational behavior. He explores the strategic frameworks that the business world has used and applies lessons to the healthcare industry. Vertical and horizontal integration strategies are discussed, along with diversification, niching, cost leadership, and differentiation. Final chapters discuss how to integrate recent analytical techniques and new approaches into an overall strategy. Annotation copyrighted by Book News, Inc., Portland, OR.

Book details

List price: $17.00
Copyright year: 2002
Publisher: Health Administration Press
Publication date: 4/1/2002
Binding: Hardcover
Pages: 262
Size: 6.00" wide x 9.25" long x 0.75" tall
Weight: 0.814
Language: English

Preface	p. vi
Acknowledgments	p. ix
Competitive Strategy in Healthcare: Where Are We Now?	p. 1
Vertical Integration	p. 27
Horizontal Integration	p. 57
Diversification	p. 81
Niching	p. 107
Cost Leadership	p. 133
Differentiation	p. 157
Raising Competitive Strategy to a Higher Level: Applying Sophisticated Approaches and Analytical Techniques	p. 203
The Future of Healthcare Competitive Strategy	p. 221
Ten Lessons for Healthcare Competitive Strategy in the Twenty-first Century	p. 241
Index	p. 253
About the Author	p. 261
Table of Contents provided by Syndetics. All Rights Reserved.