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Demography for Business Decision Making

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ISBN-10: 1567200141

ISBN-13: 9781567200140

Edition: 1997

Authors: Louis Pol, Richard K. Thomas

List price: $65.00
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Demography as a discipline is now at the point where its relevance to business decision making is indisputable--and top business management knows this. People who lack an understanding of state-of-the-art demographic techniques, and who cannot adapt to new ways of thinking prompted by demography and demographers, will find themselves significantly disadvantaged in today's competitive business environment. Pol and Thomas thus provide practitioners and students alike with a concise but intensive introduction to the concepts and methods of business demography. They chronicle current demographic trends and explain their meaning for business. With numerous examples drawn from business and…    
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Book details

List price: $65.00
Copyright year: 1997
Publisher: ABC-CLIO, LLC
Publication date: 7/23/1997
Binding: Hardcover
Pages: 288
Size: 6.14" wide x 9.21" long x 0.69" tall
Weight: 1.342
Language: English

Preface
Business Demography
A Decision-Making Discipline Demographic Change in the United States, 1990-2010
Demographic Data and Business Decision Making Migration
Geographic Mobility and Its Implications Fertility
Reproduction and the Process of Demographic Change
Mortality and Morbidity
Geographic Concepts and Measures Population Size
Concentration and Distribution Population
Composition Estimates and Projections in Business Demography
Contemporary Business Demography
Index