Emotional Business: Inspiring Human Connectedness to Grow Earnings and the Economy

ISBN-10: 1475926189
ISBN-13: 9781475926187
Edition: 2012
Authors: Ravi Rao
List price: $28.95 Buy it from $13.95
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Description: If you've ever felt ignored as a customer, humiliated by a teammate, drained by workplace politics, or painfully isolated in a big company, then you've experienced the business effects of emotional disconnection. In today's knowledge-driven and  More...

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Book details

List price: $28.95
Copyright year: 2012
Publisher: Textstream
Binding: Cloth Text 
Pages: 230
Size: 6.50" wide x 9.50" long x 0.75" tall
Weight: 1.100
Language: English

If you've ever felt ignored as a customer, humiliated by a teammate, drained by workplace politics, or painfully isolated in a big company, then you've experienced the business effects of emotional disconnection. In today's knowledge-driven and service centered economy, emotional excellence isn't idealism. It is a practical necessity for growth and retaining superior talent. The Industrial Revolution is over, and the Emotional Revolution has now begun. Recognizing that emotion is part of the fabric of human biology, the hundred billion neurons in every brain can be emotionally engaged to: • Evoke intense customer passion to boost sales • Eliminate the financial self-destruction of infighting • Excite employees to care for each other to ensure effectiveness Written for anyone from the small business employee to the corporate CEO, this step-by step guidebook contains dozens of practical checklists and examples to immediately create connection with customers and colleagues. If you get the emotions right, you get the business right.

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