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Media Ethics Key Principles for Responsible Practice

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ISBN-10: 1452258082

ISBN-13: 9781452258089

Edition: 2nd 2014

Authors: Patrick L. Plaisance

List price: $151.00
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Description:

Making ethics accessible and applicable to media practice, this highly acclaimed book explains key ethical principles and their application in print and broadcast journalism, public relations, advertising, marketing, and digital media. Unlike application-oriented casebooks, this text sets forth the philosophical underpinnings of key principles and explains how each should guide responsible media behavior. Plaisance synthesizes classical and contemporary ethics in an accessible way to help students ask the right questions and develop their critical reasoning skills, both as media consumers and media professionals of the future. The Second Edition includes new examples and case studies,…    
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Book details

List price: $151.00
Edition: 2nd
Copyright year: 2014
Publisher: SAGE Publications, Incorporated
Publication date: 11/13/2013
Binding: Paperback
Pages: 288
Size: 7.50" wide x 9.20" long x 0.40" tall
Weight: 0.946
Language: English

Patrick Lee Plaisance (Ph.D. Syracuse University) is an associate professor in the Department of Journalism and Technical Communication at Colorado State University, where he teaches media ethics, reporting, and mass communication theory at the undergraduate and graduate levels. His primary research areas include media ethics, moral psychology, virtue ethics, journalistic values, and newsroom socialization. His work has focused on analyzing how ethics theory can be more effectively brought to bear on media practice, and he has conducted qualitative and quantitative social-science research on journalistic decision making. He worked for nearly 15 years as a journalist at newspapers around the…