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Media Ethics Key Principles for Responsible Practice

ISBN-10: 1452258082
ISBN-13: 9781452258089
Edition: 2nd 2014
List price: $81.00 Buy it from $61.37
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Description: Making ethics accessible and applicable to media practice, this highly acclaimed book explains key ethical principles and their application in print and broadcast journalism, public relations, advertising, marketing, and digital media. Unlike  More...

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Book details

List price: $81.00
Edition: 2nd
Copyright year: 2014
Publisher: SAGE Publications, Incorporated
Publication date: 11/13/2013
Binding: Paperback
Pages: 288
Size: 7.37" wide x 9.12" long x 0.50" tall
Weight: 1.584
Language: English

Making ethics accessible and applicable to media practice, this highly acclaimed book explains key ethical principles and their application in print and broadcast journalism, public relations, advertising, marketing, and digital media. Unlike application-oriented casebooks, this text sets forth the philosophical underpinnings of key principles and explains how each should guide responsible media behavior. Plaisance synthesizes classical and contemporary ethics in an accessible way to help students ask the right questions and develop their critical reasoning skills, both as media consumers and media professionals of the future. The Second Edition includes new examples and case studies, expanded coverage of digital media, and two new chaptersthat distinguish the three major frameworks of media ethics and explore media ethics across new media platforms, includingblogs, new forms of digital journalism, and social networking sites.

Patrick Lee Plaisance is an assistant professor in the Department of Journalism and Technical Communication at Colorado State University, where he teaches media ethics, reporting and mass communication theory on the undergraduate and graduate levels. His primary research areas include media ethics, journalistic values, newsroom socialization and the philosophy of communication. His work has focused on analyzing how ethics theory can be more effectively brought to bear on media practice as well as on conducting qualitative and quantitative social-science research on journalistic decision-making. He worked for nearly 15 years as a journalist at newspapers around the country, including papers in Los Angeles, south Florida, New Jersey and Virginia. He received a Ph.D. in mass communications from Syracuse University. He has contributed chapters and case studies to numerous journalism and media ethics books and has published nearly a dozen peer-reviewed articles in journals including Journalism & Mass Communication Quarterly, Journal of Mass Media Ethics, Communication Theory, Journalism & Mass Communication Educator and The International Journal of Applied Philosophy.

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