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International Entrepreneurship adn Entreneurship Opportunities | |
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Importance of International Entrepeneurship | |
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Profile: Kandahar Treasure | |
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Chapter Objectives | |
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Introduction | |
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International versus Domestic Entrepreneurship | |
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Motivations to Go Global | |
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Traits of an International Entrepreneur | |
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The Importance of Global Business | |
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Summary | |
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Questions for Discussion | |
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Chapter Exercises | |
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References | |
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Suggested Readings | |
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Globalization and the International Environment | |
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Profile: Wing Zone | |
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Chapter Objectives | |
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Introduction | |
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Strategic Effects of Going Global | |
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Strategic Issues | |
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Opportunities and Barriers to International Trade | |
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Important Considerations | |
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Summary | |
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Questions for Discussion | |
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Chapter Exercises | |
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References | |
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Suggested Readings | |
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Cultures and International Entrepreneurship | |
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Profile: Jack Ma | |
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Chapter Objectives | |
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Introduction | |
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Nature of Culture | |
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Seven Cultural Determinants | |
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Cultural Dimensions and Leadership | |
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Summary | |
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Questions for Discussion | |
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Chapter Exercises | |
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References | |
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Suggested Readings | |
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Developing the Global Business Plan | |
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Profile: TOMS Shoes | |
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Chapter Objectives | |
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Introduction | |
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Opportunity Analysis Plan | |
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Purpose of a Global Business Plan | |
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Aspects of a Global Business Plan | |
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Dos and Don���ts of the Global Business Plan | |
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Sample Global Business Plan | |
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Summary | |
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Questions for Discussion | |
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Chapter Exercises | |
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References | |
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Suggested Readings | |
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Entering the Global Market | |
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Selecting International Business Opportunities | |
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Profile: Frontera Foods | |
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Chapter Objectives | |
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Introduction | |
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Foreign Market Selection Model | |
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Developing Foreign Market Indicators | |
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Primary Versus Secondary Foreign Market Data | |
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Sources of Country Market Data | |
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Competitive Positioning | |
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International Competitive Information | |
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Summary | |
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Questions for Discussion | |
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Chapter Exercises | |
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References | |
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Suggested Readings | |
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International Legal Concerns | |
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Profile: Brooklyn Industries | |
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Chapter Objectives | |
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Introduction | |
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Political Activity | |
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Political Risk | |
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Legal Considerations | |
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Intellectual Property and Organizational Form | |
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Patents | |
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Trademarks | |
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Copyright | |
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Trade Secrets | |
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Licensing | |
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Contracts | |
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Business Ethics in a Global Setting | |
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Summary | |
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Questions for Discussion | |
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Chapter Exercises | |
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References | |
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Suggested Readings | |
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Alternative Entry Strategies | |
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Profile: Blank Label | |
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Chapter Objectives | |
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Introduction | |
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Formulating the Global Strategy | |
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Timing of Market Entry | |
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Scale of Entry | |
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Foreign Market Entry Modes | |
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Entrepreneurial Partnering | |
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Summary | |
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Questions for Discussion | |
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Chapter Exercises | |
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References | |
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Suggested Readings | |
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Managing the Global Entrepreneurial Enterprise | |
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The Global Monetary System | |
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Profile: Charles Lewis Tiffany | |
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Chapter Objectives | |
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Introduction | |
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Nature of the Foreign Exchange Market | |
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Exchange Rate Fluctuations | |
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The Global Capital Market | |
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Balance of Payments | |
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Role of the International Monetary Fund and World Bank | |
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Trade Financing | |
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Summary | |
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Questions for Discussion | |
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Chapter Exercises | |
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References | |
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Suggested Readings | |
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Global Marketing and R&D | |
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Profile: Spanx | |
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Chapter Objectives | |
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Introduction | |
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Technological Environment | |
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Product Policy and Total Quality | |
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International Research and Development | |
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Developing the Global Marketing Mix | |
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Summary | |
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Questions for Discussion | |
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Chapter Exercises | |
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References | |
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Suggested Readings | |
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Global Human Resource Management | |
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Profile: Bonobos | |
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Chapter Objectives | |
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Introduction | |
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Motivation Across Cultures | |
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Sources and Types of Human Capital | |
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Selection Criteria | |
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The Global Mindset | |
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Selection Procedures | |
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Compensation Issues | |
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The Hiring Process | |
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Summary | |
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Questions for Discussion | |
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Chapter Exercises | |
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References | |
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Suggested Readings | |
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Implementing and Managing a Global Entrepreneurial Strategy | |
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Profile: Red Bull | |
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Chapter Objectives | |
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Introduction | |
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Global Strategic Planning | |
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Global Organizational Structure | |
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Overall Organizational Structure | |
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Authority and Global Decisions | |
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Controlling the Global Venture | |
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Managing Chaos | |
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Summary | |
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Questions for Discussion | |
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Chapter Exercises | |
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References | |
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Suggested Readings | |
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Cases | |
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Case: Beijing Sammies | |
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Case: Federal Express | |
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Case: Fitz-Ritter Wine Estate | |
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Case: Intelligent Leisure Solutions | |
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Case: Logisys | |
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Case: Mayu LLC | |
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Case: Motrada Ltd. | |
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Case: Parsek LLC | |
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Case: Sedo.com | |
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Case: TRIMO | |
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Case: UniMed and EduMed | |
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Sample Global Business Plan: Maktabi | |
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Index | |