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Active Interviewing Branding, Selling, and Presenting Yourself to Win Your Next Job

Best in textbook rentals since 2012!

ISBN-10: 1435459741

ISBN-13: 9781435459748

Edition: 2012

Authors: Eric Kramer

List price: $17.99
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Description:

Outshine the competition in any interviewing situation with the unique, presentation-based approach to job interviews found only in Kramer's SELL YOURSELF! A PRACTICAL GUIDE TO PERSONAL BRANDING AND PRESENTATION-BASED INTERVIEWS. This unique book provides the strategies and tools today's job candidate needs to ensure confidence and success in any job interview. Rather than focusing on the typical interview suggestions, such as dress, handshakes, or answering questions, this book focuses on higher level interview strategies, including company research, personal branding, interviewing presentation and sales, developing strategic action plans and follow-through. Job interviewees learn how to…    
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Book details

List price: $17.99
Copyright year: 2012
Publisher: Delmar Cengage Learning
Publication date: 8/12/2011
Binding: Paperback
Pages: 320
Size: 8.50" wide x 10.75" long x 1.00" tall
Weight: 1.936
Language: English

Introduction
Job Search as a Sales Process
Developing Your "Sales and Marketing" Materials
Prospecting for Job Opportunities
Your Sales Call (Interview)
The Interview as a Sales Call
Consultative Selling Overview
The Interview as a Consultative Sales Call
Preparing for an Interview
Company Research
Interviewer Research
Personal Branding
Critical Job Requirements
Preparing Powerful Questions
Developing Your Interview Presentation
How to Manage Your Interview
Interviewing: A Review of Basic Interview Skills
Guiding � Not Controlling � Your Interview
Presentation Skills
Telling Stories
Selling Yourself in the Interview
Using Your Presentation Effectively in the Interview
Following Through After the Interview
Follow Through to Continue the "Sales Process"
Writing Effective Follow-Through Letters
Strategies for Contacting and Staying Connected to the Hiring Manager
Alternate Scenario 1
Using a Presentation to Ask for a Raise or a Promotion
Alternate Scenario 2
Using a Presentation in a College Interview
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