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Best Business Practices for Photographers

ISBN-10: 1435454294
ISBN-13: 9781435454293
Edition: 2nd 2010
Authors: John Harrington
List price: $34.99 Buy it from $21.60
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Book details

List price: $34.99
Edition: 2nd
Copyright year: 2010
Publisher: Course Technology
Publication date: 9/28/2009
Binding: Paperback
Pages: 560
Size: 7.50" wide x 9.00" long x 1.25" tall
Weight: 2.508
Language: English

John Harrington has worked for more than 16 years as an active photographer in Washington DC and around the world, working with both editorial and commercial clients. His photography business has been successful, with income rising ten-fold since he started. He has spoken at courses and meetings of The NPPA's Northern Short Course, The White House News Photographers Association, Smithsonian Institution, Corcoran School of Art and Design, American Society of Media Photographers Capital Region, University of Maryland, Northern Virginia Community College, Trinity College, and the Northern Virginia Photographic Society. Editorially, his credits have included the Associated Press, The New York Times, The Washington Post, Time, Newsweek, US News and World Report, The National Geographic Society, USA Today, People, MTV, and Life. For corporate and public relations clients, John has successfully placed images with the wire services (Associated Press, Reuters, Gannett, Agence France Presse, and UPI) over three hundred times. Commercially, John has worked with well over half of the top fortune 50 companies, and even more of the top 500. Ad campaigns for Seimens, Coca Cola, General Motors, Bank of America, and Freddie Mac, to name a few, have been seen worldwide.

Introduction
You Are a Business Now Lets Get to Work!
Professional Equipment for Professional Photographers
Planning and Logistics: Why a Thirty-Minute Shoot Can Take Three Days to Plan
After Staff: Transitioning to Freelance
Working with Reps, Assistants, Employees, and Contractors: The Pitfalls and Benefits
Setting Your Photographer's Fee
Pricing Your Work to Stay in Business
Overhead: Why What Your Charge a Client Must Be More Than You Paid for It
Who's Paying Your Salary and 401(k)?
Insurance: Why It's Not Just Health-Related, and How You Should Protect Yourself
Accounting: How We Do It Ourselves and What We Turn Over to An Accountant
Insights into an IRS Audit
Contracts for Editorial Clients
Contracts for Corporate and Commerical Clients
Contracts for Weddings and Rites of Passage
Negotiations: Signing Up or Saying No
Protecting Your Work: How and Why
The Realities of an Infringement: Copyrights and Federal Court
Releases: Model, Property, and Others
Handling a Breach of Contract: Small Claims and Civil Court
Resolving Slow- and Non-Paying Clients
Letters, Letters, Letters: Writing Like a Professional Can Solve Many Problems
Attorneys: When You Need Them, They're Your Best Friend (or at Least Your Advocate)
Office and On-Location Systems: Redundancy and Security Beget Peace of Mind
Digital and Analog Asset Management: Leveraging Your Images to Their Maximum Potential
Licenssing Your Work
Stock Solutions: Charting Your Own Course Without the Need for a "Big Fish" Agency
Care and Feeding of Clients (Hint: It's Not About Starbucks and a Fast-Food Burger
Education, an Ongoing and Critical Practice: Don't Rest on Your Laurels
Striking a Balance Between Photography and Family: How What You Love to Do Can Coexist with your Loved Ones if You Just Think About It
Expanding into Other Areas of Creativity
Charity, Community, and Your Colleagues: Giving Back Is Good Karma

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