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Strategic Alliances Three Ways to Make Them Work

ISBN-10: 1422125882
ISBN-13: 9781422125885
Edition: 2008
List price: $25.00 Buy it from $3.00
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Description: "Half of all strategic alliances fail. Why - and how - should companies continue creating and managing these relationships, considering this poor success rate?" "In this guide, Steve Steinhilber proves that, despite the odds, alliances are crucial  More...

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Book details

List price: $25.00
Copyright year: 2008
Publisher: Harvard Business Review Press
Publication date: 10/14/2008
Binding: Hardcover
Pages: 160
Size: 4.50" wide x 7.50" long x 0.50" tall
Weight: 0.660
Language: English

"Half of all strategic alliances fail. Why - and how - should companies continue creating and managing these relationships, considering this poor success rate?" "In this guide, Steve Steinhilber proves that, despite the odds, alliances are crucial for companies competing in the global marketplace. But alliances must be built and managed correctly to create significant and sustainable value for each party." "Drawing on his experience as Vice President of Strategic Alliances at Cisco Systems, Steinhilber guides you through the right way to partner by presenting the three essential building blocks that every company can use."--BOOK JACKET.

Why Ally?
Using the Right Framework
Developing the Right Organization
Building the Right Relationships
Managing Complexity
Bringing It Together
Appendix
Acknowledgments
Notes

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