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Enterprise 2. 0 How to Manage Social Technologies to Transform Your Organization

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ISBN-10: 1422125874

ISBN-13: 9781422125878

Edition: 2009

Authors: Andrew McAfee

List price: $54.99
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In just a few years, Web 2.0 communities have demonstrated astonishing levels of innovation, knowledge accumulation, collaboration, and collective intelligence. Now, leading organizations are bringing the Web's novel tools and philosophies inside, creating Enterprise 2.0.
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Book details

List price: $54.99
Copyright year: 2009
Publisher: Harvard Business Review Press
Publication date: 11/30/2009
Binding: Hardcover
Pages: 240
Size: 6.13" wide x 9.25" long x 0.92" tall
Weight: 0.990
Language: English

Acknowledgments
Introduction
Enterprise 2.0: The Power of Technology-Enabled Collaboration
Vexations and Missed Opportunities in Group Work: Four Case Studies
Web 2.0 and the Emergence of Emergence: A History, Explanation, and Definition of Enterprise 2.0
New Approaches to Old Problems: Hitting the Bull's-Eye with Enterprise 2.0
Uniquely Valuable: The Benefits of Enterprise 2.0
Succeeding with Enterprise 2.0
Red Herrings and Long Hauls: What Is, and Isn't, Difficult About Adopting the New Tools and Approaches
Going Mainstream: A Road Map for Enterprise 2.0 Success
Looking Ahead: The Vision, the Liar's Club, and Model 1 Versus Model 2 Behavior
Notes
Index
About the Author