Corporate Communications Convention, Complexity and Critique

ISBN-10: 1412931037
ISBN-13: 9781412931038
Edition: 2008
List price: $78.00 Buy it from $32.25
eBook available
This item qualifies for FREE shipping

*A minimum purchase of $35 is required. Shipping is provided via FedEx SmartPost® and FedEx Express Saver®. Average delivery time is 1 – 5 business days, but is not guaranteed in that timeframe. Also allow 1 - 2 days for processing. Free shipping is eligible only in the continental United States and excludes Hawaii, Alaska and Puerto Rico. FedEx service marks used by permission."Marketplace" orders are not eligible for free or discounted shipping.

30 day, 100% satisfaction guarantee

If an item you ordered from TextbookRush does not meet your expectations due to an error on our part, simply fill out a return request and then return it by mail within 30 days of ordering it for a full refund of item cost.

Learn more about our returns policy

Description: Providing a critical evaluation of corporate communication, this textbook looks beyond the idealized and prescriptive notions of communication management and offers readers a deeper and more complex understanding of corporate communication as a  More...

Used Starting from $48.85
eBooks Starting from $31.00
Rent
Buy
what's this?
Rush Rewards U
Members Receive:
coins
coins
You have reached 400 XP and carrot coins. That is the daily max!
You could win $10,000

Get an entry for every item you buy, rent, or sell.

Study Briefs

Limited time offer: Get the first one free! (?)

All the information you need in one place! Each Study Brief is a summary of one specific subject; facts, figures, and explanations to help you learn faster.

Add to cart
Study Briefs
History of Western Art Online content $4.95 $1.99
Add to cart
Study Briefs
History of World Philosophies Online content $4.95 $1.99
Add to cart
Study Briefs
American History Volume 1 Online content $4.95 $1.99
Add to cart
Study Briefs
History of Western Music Online content $4.95 $1.99

Customers also bought

Loading
Loading
Loading
Loading
Loading
Loading
Loading
Loading
Loading
Loading

Book details

List price: $78.00
Copyright year: 2008
Publisher: SAGE Publications, Limited
Publication date: 3/13/2008
Binding: Paperback
Pages: 264
Size: 6.75" wide x 9.25" long x 0.75" tall
Weight: 1.210
Language: English

Providing a critical evaluation of corporate communication, this textbook looks beyond the idealized and prescriptive notions of communication management and offers readers a deeper and more complex understanding of corporate communication as a social and organizational phenomenon. The book asks the following important questions, `Where does the notion of corporate communication come from?, `What are its underlying assumptions?, `Which activities are involved?, `What are the implications for companies that implement communication programs? Throughout readers learning is consolidated by learning outcomes, chapter introductions and summaries, international vignettes, executive briefings and student questions. Challenging Corporate Communications makes a timely and innovative contribution to the literature on corporate communication. It will inform future managerial theory and practice and should be read by any advanced student or academic interested who wants to stay abreast of the latest thinking in the field.

The New Corporal Project
The Emergence of Corporate Communications
Rehabilitating the Corporate "Soul"
The Scope of Integrated Communication
Apprehending an Expanding Body
Corporate Branding and Identity
The Body Is Marked
Corporate Reputation and Stakeholder Communication
The Body in the Eyes of the "Other"
Behind The Corporal Project
Justifying Corporate Communications
Diagnosing the Fragile Body
Corporate Communication as Control
The Body is Disciplined
Corporate Communication and Flexibility
Towards an Agile Body
Corporate Communication as Polyphony
A Body with Multiple Voices

×
Free shipping on orders over $35*

*A minimum purchase of $35 is required. Shipping is provided via FedEx SmartPost® and FedEx Express Saver®. Average delivery time is 1 – 5 business days, but is not guaranteed in that timeframe. Also allow 1 - 2 days for processing. Free shipping is eligible only in the continental United States and excludes Hawaii, Alaska and Puerto Rico. FedEx service marks used by permission."Marketplace" orders are not eligible for free or discounted shipping.

Learn more about the TextbookRush Marketplace.

×