Global Strategy

ISBN-10: 1405136103
ISBN-13: 9781405136105
Edition: 2009
Authors: Stephen Tallman
List price: $49.95
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Description: Offering clear frameworks coupled with lively international examples, this text brings the key concepts and issues associated with global strategies within the grasp of an MBA or executive education student who needs to cover the ground in half a  More...

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Book details

List price: $49.95
Copyright year: 2009
Publisher: John Wiley & Sons, Incorporated
Publication date: 12/14/2009
Binding: Hardcover
Pages: 240
Size: 6.25" wide x 9.00" long x 0.75" tall
Weight: 1.100
Language: English

Offering clear frameworks coupled with lively international examples, this text brings the key concepts and issues associated with global strategies within the grasp of an MBA or executive education student who needs to cover the ground in half a semester.

List of figures
Preface
Strategy for the Global Marketplace
Strategy in Action
Globalization
Strategic Management
The Strategy Process
The Structure of the Book
Key Points in the Chapter
Global Strategy as a Resource-based Strategy
Strategy in Action
The Objectives of Business Strategies
The Objectives of Multinational Business Strategies
Leveraging Resources and Capabilities: The Search for International Markets
Building Resources and Capabilities: The International Search for Innovation
Protecting Resources and Capabilities - International Risk Reduction Objectives
Summary
Key Points in the Chapter
The Global Strategy Environment
Strategy in Action
International Economics and Trade Theory
Absolute Advantage and The Wealth of Nations
David Ricardo and Comparative Advantage
The Factor Availability Model of Comparative Advantage
The International Product Life Cycle and Shifting Comparative Advantage
Constructed Comparative Advantage and Porter's Diamond Model
Industry Clusters - Comparative Advantage on the Local Level
Comparative Advantage and Competitive Advantage
Country Risk Issues and the GBE
Political Differences and International Strategies
Legal Structures and Property Rights
Cultural Heritage and Business
Emerging Markets and the Bottom of the Pyramid
Summary
Key Points in the Chapter
Global Competitive Analysis
Strategy in Action
Industry Analysis and the Global Marketplace
The Five Forces Model in the Global Setting
International and Global Industries
Global Integration and National Responsiveness
Configuration and Coordination
The Forces Driving Global Competition
Life Cycles, Local Markets, and Outsourcing
Global Service Industries and E-Commerce
Summary
Key Points in the Chapter
Firm-specific Resources and Capabilities in the Global Setting
Strategy in Action
Firm-specific Resources and Capabilities
Resources, Capabilities, and Competitive Advantage
Identifying Strengths - Firm-specific Resources and Capabilities to Exploit
Supporting Strengths - Complementary and Co-specialized Resources
Home Country Advantage and the Origins of FSRCs
Clusters, City Regions, and FSRCs
Resources, Capabilities, and Multinational Strategies
Capability Leverage Strategies and the Multinational Firm
Capability Leverage and Internationalization
Capability Leverage and Integration
Capability-building Strategies and the Multinational Firm
Capability-building and Internationalization
Capability-building and Globalization
Summary
Key Points in the Chapter
Integrating Global Strategy
Strategy in Action
Making Strategy
Strategies of Fit and the Industry Context
Global Integration vs. National Responsiveness
Markets, Alliances, and Hierarchies - How Best to Access Markets
Strategies of Fit to the Capabilities of the Firm
Pursuing Strategies in the International Marketplace
Acquisition in International Expansion
Strategic Alliances and Multinational Strategy
The Strategic Roles of Subsidiaries
Summary
Key Points in the Chapter
Global Strategy, Global Structure
Strategy in Action
Strategies and Structures - Building the Transnational
Markets and Hierarchies
Cooperative Forms - Alliances and Joint Ventures
The Role of the Center and the De-Integration of HQ Activities
Summary
Key Points of the Chapter
Entry Strategies for Global Companies
Strategy in Action
Entry Drivers
The Influence of Global Strategy - Why Are We Doing This?
The Boundary Effects of Corporate-Norms, Values, and Policies - That's Just the Way It is
That Just Can't be Done - The Limits of Corporate Resources
Local Conditions - What are We Getting Into?
Entry Strategies
Market Strategies
Cooperative Entry Strategies
Entry through Acquisition
Entry by Startup
Summary
Key Points in the Chapter
Global Strategy in a Time of Troubles
Strategy in Action
The Global Business Environment
Competitive Analysis
Resource Strategies
Integrating Global Strategy
Structuring for Tough Times
New Market Entry Strategies
Summary
Key Points in the Chapter
Index

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