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Essentials of Business Communication

ISBN-10: 1305630564
ISBN-13: 9781305630567
Edition: 10th 2016
List price: $166.00
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Description: Strengthen your business communication skills with the streamlined presentation and unparalleled learning resources found only in the award-winning ESSENTIALS OF BUSINESS COMMUNICATION, 10E. This unique four-in-one learning package includes an  More...

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Book details

List price: $166.00
Edition: 10th
Copyright year: 2016
Publisher: Cengage Learning
Publication date: 1/1/2015
Binding: Looseleaf - sheets only 
Pages: 608
Size: 8.25" wide x 11.00" long x 1.00" tall
Weight: 2.442
Language: English

Strengthen your business communication skills with the streamlined presentation and unparalleled learning resources found only in the award-winning ESSENTIALS OF BUSINESS COMMUNICATION, 10E. This unique four-in-one learning package includes an authoritative text, practical workbook, grammar/mechanics handbook at the end of the book, and premium Web site. You learn basic writing skills and then apply these skills to a variety of e-mails, memos, letters, reports, and resumes. Realistic, updated model documents and new exercises and activities introduce the latest business communication practices. Extraordinary print and exercises help you build confidence as you review grammar, punctuation, and writing guidelines. You'll find increased coverage of professional social media communication, electronic messages and digital media. Innovative technology resources, including MindTap(tm), Aplia(tm), and Write Experience, help you refine the business communication skills essential for workplace success.

A dedicated professional, Mary Ellen Guffey is Professor Emerita of Business from Los Angeles Pierce College. She has taught business communication and business English topics for more than thirty years and has written several market-leading, internationally acclaimed textbooks, including BUSINESS COMMUNICATION: PROCESS AND PRODUCT and ESSENTIALS OF BUSINESS COMMUNICATION. A leader in the field, Dr. Guffey partners with and mentors hundreds of business communication instructors across the country. Her newsletters have a loyal readership around the world while her workshops, articles, websites and other teaching materials help instructors with all levels of experience achieve better results in their courses.

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