Mktg + Marketing Coursemate With Ebook and Career Transitions Printed Access Card:

Name: Mktg + Marketing Coursemate With Ebook and Career Transitions Printed Access Card:
Price: 3.83 USD
Availability: InStock
ISBN: 9781285091860

ISBN-10: 1285091868

ISBN-13: 9781285091860

Edition: 7th 2013

Authors: Charles W. Lamb, Joe F. Hair, Carl McDaniel

List price: $69.95

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Description:

Created through a "student-tested, faculty-approved" review process with direct input from students and faculty, MKTG7 is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners at a value-based price. MKTG7 employs up-to-date, relevant examples from a wide range of independent upstarts and larger companies students love. MKTG7 also offers a dynamic range of web-based review and testing products to facilitate today's on-the-go lifestyle. From chapter by chapter prep-cards and full PowerPoint decks to interactive video quizzing and relevant case-studies, MKTG7 makes reaching out to students a breeze.

Book details

List price: $69.95
Edition: 7th
Copyright year: 2013
Publisher: Cengage Learning
Binding: Paperback
Pages: 400
Size: 8.50" wide x 11.00" long x 1.00" tall
Weight: 2.112
Language: English