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Design Fundamentals for New Media

ISBN-10: 1133131131
ISBN-13: 9781133131137
Edition: 2nd 2013
List price: $140.95 Buy it from $9.82 Rent it from $35.44
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Description: Fundamental design principles will always remain the same, but the digital technology that can support them is evolving and affecting their application in a profound way. In this unique and timely book, artist and educator James Bennett explores  More...

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Book details

List price: $140.95
Edition: 2nd
Copyright year: 2013
Publisher: Delmar Cengage Learning
Publication date: 2/13/2012
Binding: Paperback
Pages: 416
Size: 8.00" wide x 10.00" long x 0.75" tall
Weight: 3.146
Language: English

Fundamental design principles will always remain the same, but the digital technology that can support them is evolving and affecting their application in a profound way. In this unique and timely book, artist and educator James Bennett explores essential elements of design within the context of the "new media" reality in which today's designers learn and work. With a brand new design and dozens of striking new images, this new edition covers extensive updates to digital technology including interactive media, web color and typography, and designing for mobile devices. Combining timeless principles with cutting-edge technology in a smart, visually rich, full-color package, DESIGN FUNDAMENTALS FOR NEW MEDIA, Second Edition, provides a thorough and engaging introduction to modern applications of essential design techniques.

For nearly two decades, James Gordon Bennett has been intricately involved with the marriage of design and technology as both a designer and educator. He currently serves as Dean of Instructional Technology at the International Academy of Design and Technology in Tampa. Bennett has done extensive work at the highly experimental Arts and Technology Lab at the University of South Florida, has been a media consultant for a number of high-profile clients, and has served as a curriculum consultant and subject matter expert for several colleges. In addition to his teaching and consulting work, Bennett has published extensively on design and media and has seen his artwork featured in numerous group and solo exhibitions across the United States.

Being a New Media Designer
The Design Process
Space
Line
Shape
Value
Texture
Color
Using Color
Composition and Layout
Balance
Perspective
Repetition and Rhythm
Association
Abstraction
Style
Emphasis
Type
Time
Interactivity
Incorporating Additional Media

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