Development for Academic Leaders A Practical Guide for Fundraising Success

Name: Development for Academic Leaders A Practical Guide for Fundraising Success
Availability: InStock
ISBN: 9781118270172

ISBN-10: 1118270177

ISBN-13: 9781118270172

Edition: 2012

Authors: Penelepe C. Hunt, John Lippincott

List price: $46.00

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Description:

Fundraising is an increasingly important responsibility for academic leaders, from department chairs to deans and on up into the executive ranks in higher education. In this book Penelepe Hunt (professional fundraiser, teacher, management consultant and executive coach) shows the vital role that academic leaders play in raising funds. She explains how leaders can learn the skills to become effective at networking, entrepreneurial, and productive fundraisers. This book offers a concise, practical guide to academic leaders succeed in their development activities. Hunt breaks down fundraising in a way that clarifies roles, responsibilities, programs, activities, politics, sources, and process…

Book details

List price: $46.00
Copyright year: 2012
Publisher: John Wiley & Sons, Incorporated
Publication date: 10/2/2012
Binding: Hardcover
Pages: 256
Size: 6.30" wide x 9.30" long x 0.95" tall
Weight: 0.990
Language: English



Foreword




Development and Academic Leaders



The Role of Academic Leaders in Development



Staffing



Working with the Central Development Office



Prospect Management



Organizing Your Time for Development Success



Development Basics from an Academic Leader's Perspective



The Cycle of Giving



Types of Giving



Stepping into a Donor Relationship



Cultivation



Solicitation



Stewardship


Case Study: Engaging High-Profile Alumni



Development Program Components



Communications



Campaigns



Annual Giving



Events



Corporations and Foundations



Advisory Committees


Case Study: The Rewards of Long-Term Relationships



Special Topics



Notes for Department Heads, Center and Institute Directors, and Other Academic Leaders



Engaging Campus Leadership in Your Development Efforts



Working with Donors Across Program Lines



Engaging Your Own Community



For Presidents and Provosts



Leadership Transitions


Case Study: Coordinating Donor Relationships Across Programs


Recommended Resources


Acknowledgments


The Author


Index