Catering Management

Name: Catering Management
Price: 38.59 USD
Availability: InStock
ISBN: 9781118091494

ISBN-10: 1118091493

ISBN-13: 9781118091494

Edition: 4th 2013

Authors: Nancy Loman Scanlon

List price: $88.95

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Description:

This new edition of the classic catering management guide covers all aspects of on- and off-premise catering, and has been revised and updated to include timely information on topics such as sustainable and green catering practices, digital menu and proposal design, new catering industry software and equipment, the expansion of the event market, and contemporary marketing strategies, including social networking, web promotion, and on-demand proposal development. Key terms and review questions for each chapter provide reinforcement of all the most important concepts.

Book details

List price: $88.95
Edition: 4th
Copyright year: 2013
Publisher: John Wiley & Sons Canada, Limited
Publication date: 12/17/2012
Binding: Hardcover
Pages: 272
Size: 8.40" wide x 11.00" long x 0.80" tall
Weight: 2.156
Language: English




Historical Banqueting



Styles of Catering Operations



Catering Food Service Development



Catering sales and Marketing and Computer Software Support



Catering Menu Program



Food and Beverage Operational Controls



Catering Menu Pricing and Controls



Catering Menu Design



Catering Beverage Management



Quality Service and Standards Training



Managing Catering Equipment