Successful Business Plan Secrets and Strategies

ISBN-10: 0966963563
ISBN-13: 9780966963564
Edition: 4th 2003 (Revised)
List price: $29.95 Buy it from $3.00
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Description: Forbes calls The Successful Business Plan one of the best books for small businesses. This new edition offers advice on developing business plans that will succeed in today's business climate. Includes up-to-date information on what's being funded  More...

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Book details

List price: $29.95
Edition: 4th
Copyright year: 2003
Publisher: Planning Shop, The
Publication date: 4/1/2003
Binding: Paperback
Pages: 450
Size: 8.25" wide x 10.75" long x 1.25" tall
Weight: 2.882
Language: English

Forbes calls The Successful Business Plan one of the best books for small businesses. This new edition offers advice on developing business plans that will succeed in today's business climate. Includes up-to-date information on what's being funded now.

Rhonda Abrams was educated at Harvard and UCLA. Abrams has written a lively column about small business for Gannett News Service since 1992 which is distributed to 150 newspapers, with a combined circulation of 13 million. She also writes a monthly column, America's Business Planning Expert, for Costco's (the nation's sixth largest retailer) newsletter, which is distributed to its millions of small business members. Her book The Successful Business Plan sold 140,000 copies. Abrams is also an active public speaker, and has been invited to present occasional commentaries on business for National Public Radio's "All Things Considered." Abrams not only writes about business, she lives it. In 1986 she started her first business, Abrams Business Strategies, a management consulting practice that now has clients ranging from one-person start-ups to Fortune 500 companies. Abrams lives in Los Altos, California.

About the Author
About the Contributors
Acknowledgments
Foreword
Foreword to the Fourth Edition
How to Use This Book
Introduction
Starting the Process
The Successful Business
Getting Your Plan Started
Making Your Plan Compelling
Business Plan Components
The Executive Summary
Company Description
Industry Analysis & Trends
Target Market
Competition
Strategic Position & Risk Assessment
Marketing Plan & Sales Strategy
Operations
Technology Plan
Management & Organization
Community Involvement & Social Responsibility
Development, Milestones, & Exit Plan
The Financials
The Plan's Appendix
Putting the Plan to Work
Preparing, Presenting, & Sending Out Your Plan
Looking for Money
Using Your Plan for Classes & Competitions
Internal Planning for Existing Businesses & Corporations
Time Saving Tips
Special Considerations
Considerations for Internet, "e-businesses"
Considerations for Retailers
Considerations for Manufacturers
Considerations for Service Businesses
Business Planning in a Weak (or Strong) Economy
Reference
Outline of a Business Plan
Business Terms Glossary
Funding Sources
Research Sources
Entrepreneurs' Sources
Index
Sample Plan
Cover Letter
Executive Summary
Company Description
Industry Analysis and Trends
Target Market
The Competition
Strategic Position & Risk Assessment
Marketing Plan
Operations
Technology Plan
Management & Organization
Community Involvement & Social Responsibility
Development, Milestones & Exit Plan
Income Statement, Three-Year Projection
Income Statement, Annual
Cash-Flow Projection
Balance Sheet
Sources & Uses of Funds
Assumption Sheet

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