Qualitative Research in Business and Management

ISBN-10: 0857029746
ISBN-13: 9780857029744
Edition: 2nd 2013
Authors: Michael D. Myers
List price: $28.99
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Description: The second edition of this well-liked textbook continues to provide graduate students with an invaluable guide to all of the key aspects of qualitative research in business and management. Well-written, concise and accessible, Qualitative Research  More...

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Book details

List price: $28.99
Edition: 2nd
Copyright year: 2013
Publisher: SAGE Publications, Limited
Publication date: 3/21/2013
Binding: Paperback
Pages: 296
Size: 6.50" wide x 9.50" long x 0.75" tall
Weight: 1.100
Language: English

The second edition of this well-liked textbook continues to provide graduate students with an invaluable guide to all of the key aspects of qualitative research in business and management. Well-written, concise and accessible, Qualitative Research in Business and Management helps students to understand the philosophies underpinning qualitative research and research design in business and management. Covering a wide range of qualitative methods including action research, case studies, interviews and participant observation, Myers helps students to carry out their own research in business and management. Students are taught how to analyse and critically evaluate research as well as assessing the advantages and disadvantages of different approaches. This text is an expansive resource for qualitative researchers that will help them from start to finish. Key features: - Chapters on writing up research and how to get your research published - Packed with case studies and examples from business and management - An enhanced companion website featuring full-text journal articles and weblinks for students and an Instructor's Manual and PowerPoint slides for lecturers This book is an indispensable resource to business and management students undertaking qualitative research.

About the Author
Preface
Acknowledgements
Introduction
How to Use this Book
Overview of Qualitative Research
Why Do Qualitative Research?
What is Research?
Quantitative and Qualitative Research Compared
Triangulation
Research in Business and Management
Rigour and Relevance in Research
Exercises
Further Reading
Fundamental Concepts of Research
Research Design
Introduction
Choosing a Topic
Theoretical Framework
A Model of Qualitative Research Design
Writing a Research Proposal
Defending a Research Proposal
Examples of Various Research Designs
Exercises
Further Reading
Philosophical Perspectives
Underlying Assumptions in Research
Positivist Research
Interpretive Research
Critical Research
Examples of Various Research Philosophies
Exercises
Further Reading
Ethics
The Importance of Ethics
Important Ethical Principles Related to Research
Exercises
Further Reading
Qualitative Research Methods
Action Research
Introduction
Approaches to Action Research
Critique of Action Research
Examples of Action Research
Exercises
Further Reading
Case Study Research
Introduction
Approaches to Case Study Research
Critique of Case Study Research
Examples of Case Study Research
Exercises
Further Reading
Ethnographic Research
Introduction
Approaches to Ethnographic Research
How to Do Ethnographic Research
Critique of Ethnographic Research
Examples of Ethnographic Research
Exercises
Further Reading
Grounded Theory
Introduction
Approaches to Grounded Theory
Critique of Grounded Theory
Examples of Grounded Theory Research
Exercises
Further Reading
Data Collection Techniques
Interviews
Introduction
Types of Interview
Potential Problems Using Interviews
A Model of the Interview
Practical Suggestions for Interviewing
Examples of Interviews
Exercises
Further Reading
Participant Observation and Fieldwork
Introduction
Fieldwork Concepts
Approaches to Fieldwork
How to Conduct Fieldwork
Advantages and Disadvantages of Fieldwork
Examples of Fieldwork
Exercises
Further Reading
Using Documents
Introduction
Types of Documents
How to Find Documents
How to Use Documents
Advantages and Disadvantages of Using Documents
Examples of Using Documents
Exercises
Further Reading
Analysing Qualitative Data
Analysing Qualitative Data: An Overview
Introduction
Approaches to Analysing Qualitative Data
Which Qualitative Data Analysis Approach?
Use of Qualitative Data Analysis Software
Examples of Analysing Qualitative Data
Exercises
Further Reading
Hermeneutics
Introduction
Hermeneutic Concepts
Types of Hermeneutics
Using Hermeneutics: An Example
Critique of Hermeneutics
Examples of Using Hermeneutics
Exercises
Further Reading
Semiotics
Introduction
Semiotic Concepts
How to Use Semiotics
Critique of Semiotics
Examples of Using Semiotics
Exercises
Further Reading
Narrative Analysis
Introduction
Approaches to Narrative Analysis
How to Use Narrative Analysis
Critique of Narrative Analysis
Examples of Using Narrative and Metaphor
Exercises
Further Reading
Writing Up and Publishing
Writing Up
Introduction
How to Write Up
Some Practical Suggestions
Exercises
Further Reading
Getting Published
Introduction
Common Mistakes and Pitfalls
Possible Solutions
Practical Tips
Exercises
Further Reading
Conclusion
Qualitative Research in Perspective
Glossary
References
Index

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