Changing Signs of Truth A Christian Introduction to the Semiotics of Communication

ISBN-10: 0830839666
ISBN-13: 9780830839667
Edition: 2012
List price: $25.00 Buy it from $13.78
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Description: Do you send the wrong signals when you share the gospel?The importance of signs for communicating truth has been recognized throughout the ages. Crystal L. Downing traces this awareness from biblical texts, through figures from church history like  More...

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Book details

List price: $25.00
Copyright year: 2012
Publisher: InterVarsity Press
Publication date: 6/7/2012
Binding: Paperback
Pages: 342
Size: 6.00" wide x 9.00" long x 1.00" tall
Weight: 1.144
Language: English

Do you send the wrong signals when you share the gospel?The importance of signs for communicating truth has been recognized throughout the ages. Crystal L. Downing traces this awareness from biblical texts, through figures from church history like John Wycliffe and William Tyndale, to more recent writers Samuel Taylor Coleridge and C. S. Lewis.In the nineteenth century, this legacy of interest in the activity of signs brought about a new field of academic study. In this book, Downing puts the discipline of semiotics within reach for beginners through analysis of the movement’s key theorists, Ferdinand de Saussure, Charles Sanders Peirce, Mikhail Bakhtin and others. She then draws out the implications for effective communication of the gospel of Jesus Christ within our shifting cultural landscape. Her fundamental thesis is that "Failure to understand how signs work--as effects of the cultures we seek to affect--inevitably undermines not just our political and moral agendas but, worse, the gospel of Jesus Christ."Writing with humor, clarity and flare, Downing lucidly explains the sophisticated thinking of leaders in semiotics for nonexperts. Of value to all those interested in communication in any context, this work will be of special interest to students majoring in communications or English or to students in evangelism and preaching courses at the undergraduate and graduate level.

List of Illustrations
Acknowledgments
Signs of This Book
Preface to the Problem
Christ, Culture and Communication
Introduction to the Solution
(Re)signing Truth
Signs of Christ and Culture
Signs of the Times
On the Edge of Cultural Change
Signs of God's Word
Following Jesus
How Signs Work
Identifying Signs
From Rhetoric to Semiotic
Under Signs
Structuralism
Controlling Signs
Ideology and Cultural Studies
Changing Signs of Faith
Signs of Deconstruction
Maintaining the House of Faith
A Place for the Coin
Charles Sanders Peirce
Placing the Coin on Edge
Trinitarian Signs
Communication in a Pluralistic World
Si(g)ns of Communication
(In)tolerance Versus the Gift
Antiseptic Bakhtin
Healing Signs of the Body
Communication on the Edge
A Conclusion
Name and Subject Index
Scripture Index

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