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Start and Run Your Own Record Label, Third Edition Winning Marketing Strategies for Today's Music Industry

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ISBN-10: 0823084639

ISBN-13: 9780823084630

Edition: 3rd 2009 (Revised)

Authors: Daylle Deanna Schwartz

List price: $22.99
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Description:

Start and Run Your Own Record Label is a comprehensive guidebook to building your own record business in the often treacherous and highly competitive world of independent record labels. Written from the perspective of an industry insider who started and ran her own label, this revised and expanded edition of a backlist bestseller has been updated to reflect recent changes in the music industry, incoporating changes in digital sales and marketing and exploring the current avenues of Internet networking and online revenue streams. Topics that are added include working social networking sites such as MySpace and Facebook; creating and marketing videos for YouTube, selling ringtones online;…    
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Book details

List price: $22.99
Edition: 3rd
Copyright year: 2009
Publisher: Potter/Ten Speed/Harmony/Rodale
Publication date: 2/3/2009
Binding: Paperback
Pages: 352
Size: 6.10" wide x 9.00" long x 0.76" tall
Weight: 1.056
Language: English

Paul Lauter is the Smith Professor of Literature at Trinity College. He has served as president of the American Studies Association and is a major figure in the revision of the American literary canon.Daylle Deanna Schwartz has been a teacher, rapper, president of her own record label. She currently teaches classes on the music industry and personal growth. She lives in New York City.