Making War, Making Women Femininity and Duty on the American Home Front, 1941-1945

Name: Making War, Making Women Femininity and Duty on the American Home Front, 1941-1945
Price: 35.97 USD
Availability: InStock
ISBN: 9780820329055

ISBN-10: 0820329053

ISBN-13: 9780820329055

Edition: 2011

Authors: Melissa A. McEuen

List price: $32.95

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Description:

Drawing on war propaganda, popular advertising, voluminous government records, and hundreds of letters and other accounts written by women in the 1940s, Melissa A. McEuen examines how extensively womenrs"s bodies and minds became "battlegrounds" in the U.S. fight for victory in World War II. Women were led to believe that the nationrs"s success depended on their efforts-not just on factory floors, but at their dressing tables, bathroom sinks, and laundry rooms. They were to fill their arsenals with lipstick, nail polish, creams, and cleansers in their battles to meet the standards of ideal womanhood touted in magazines, newspapers, billboards, posters, pamphlets and in the rapidly expanding…

Book details

List price: $32.95
Copyright year: 2011
Publisher: University of Georgia Press
Publication date: 2/15/2011
Binding: Paperback
Pages: 344
Size: 6.00" wide x 9.00" long x 0.90" tall
Weight: 0.990
Language: English



List of Abbreviations


Preface


Introduction



All-American Masks: Creaming and Coloring the Wartime Face



Tender Hands and Average Legs: Shaping Disparate Extremities



Pleasant Aromas and Good Scents: Cleansing the Body Politic



Proper Attire and Streamlined Silhouettes: Clothing the Home Front Figure



Sacrifice and Agreeability: Cultivating Right Minds


Epilogue


Notes


Bibliography


Index