Rethinking Disney Private Control, Public Dimensions

Name: Rethinking Disney Private Control, Public Dimensions
Price: 5.97 USD
Availability: InStock
ISBN: 9780819567901

ISBN-10: 0819567906

ISBN-13: 9780819567901

Edition: 2005

Authors: Mike Budd, Max H. Kirsch

List price: $28.95

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Description:

In recent years, the Walt Disney Company has grown far beyond its beginnings in animated films and theme parks to become a major multinational corporation with global reach. As the company's activities have grown more complex and its influence more ubiquitous, both its internal practices and its attempts to control its now global public environment have generated conflicts that contradict the classic Disney publicity image. The 11 wide-ranging, interdisciplinary essays in this collection cover topics including Animal Kingdom; Gay Days at the theme parks; Disney's connection to sweatshops; commodification of The Lion King on Broadway; the transformation of Winnie the Pooh; Disney's…

Book details

List price: $28.95
Copyright year: 2005
Publisher: Wesleyan University Press
Publication date: 11/14/2005
Binding: Paperback
Pages: 360
Size: 6.05" wide x 8.94" long x 1.02" tall
Weight: 1.188
Language: English

MIKE BUDD is Professor of Communication at Florida Atlantic University, co-author of Consuming Environments (1999) and editor of The Cabinet of Dr. Caligari (1990). MAX KIRSCH is Associate Professor of Anthropology at Florida Atlantic University, and UNESCO Chair of Human and Cultural Rights. He is the author of In the Wake of the Giant (1998) and Queer Theory and Social Change (2000).



Preface


Introduction: Private Disney, Public Disney




Alternative Histories


Dis-Gnosis: Disney and the Re-Tooling of Knowledge, Art, Culture, Life Etcetera



Disney's Bestiary




Capitalism, Commodification, Globalization


Monarchs, Monsters and Multiculturalism: Disney's Menu for Global Hierarchy



The Lion King, Mimesis, and Disney's Magical Capitalism




Hierarchies: Race, Class, Gender, Sexuality


Curiouser and Curiouser: Gay Days at the Disney Theme Parks



Anglophilia and the Discreet Charm of the English Voice in Disney's Pocahontas Films




Representation, Simulation, Appropriation


Everybody Wants a Piece of Pooh: Winnie, from Adaptation to Market Saturation



Truer than Life: Disney's Animal Kingdom




Urban Planning and Themed Environments


Saying No to Disney: Disney's Demise in Four American Cities



Synergy City: How Times Square and Celebration are Integrated into Disney's Marketing Cycle



Disneyfication, the Stadium, and the Politics of Ambiance



Contributors


Index