Cold War on the Home Front The Soft Power of Midcentury Design

Name: Cold War on the Home Front The Soft Power of Midcentury Design
Price: 10.85 USD
Availability: InStock
ISBN: 9780816646920

ISBN-10: 0816646929

ISBN-13: 9780816646920

Edition: 2010

Authors: Greg Castillo

List price: $24.95

30 day, 100% satisfaction guarantee!

Buy new: $27.49

Marketplace

5 new & used from $10.85

what's this?

Rush Rewards U
Members Receive:

You have reached 400 XP and carrot coins. That is the daily max!

Description:

Amid a display of sunshine-yellow electric appliances in a model home at the 1959 American National Exhibition in Moscow, Soviet Premier Nikita Khrushchev and U.S. Vice President Richard Nixon squared off on the merits of their respective economic systems. One of the signature events of the cold war, the impromptu Kitchen Debate has been widely viewed as the opening skirmish in a propaganda war over which superpower could provide a better standard of living for its citizens. However, as Greg Castillo shows inCold War on the Home Front, this debate and the American National Exhibition itself were, in fact, the culmination of a decade-long ideological battle fought with refrigerators,…

Book details

List price: $24.95
Copyright year: 2010
Publisher: University of Minnesota Press
Publication date: 3/1/2010
Binding: Paperback
Pages: 304
Size: 7.00" wide x 9.00" long x 0.70" tall
Weight: 1.430
Language: English



Introduction: Domesticity as a Weapon



Household Affluence and Its Discontents



Cultural Revolutions in Tandem



Better Living through Modernism



Stalinism by Design



People's Capitalism and Capitalism's People



The Trojan House Goes East



Consuming Socialism


Epilogue: Critical Masses


Acknowledgments


Notes


Index